The CMO Council has picked notable brand stand-outs experiencing an upturn in the global downturn...
Digital marketing agency AccuraCast's new research indicates that while advertising on mobile may lead to more clicks, it still falls behind when it comes to conversion...
STOCKHOLM, SWEDEN: An online sale of a vast collection of ABBA memorabilia failed to meet expectations, the Swedish auction house that organised it said on Monday.
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
NUREMBERG, GERMANY: The overall market for Technical Consumer Goods (TCG) in Western Europe recorded a sales volume of €41.8 billion* in the second quarter of 2011. This is a decrease of 5.1% compared to last year's figures.
NEW YORK, US: media control GfK International, a leader in international media and entertainment tracking servicing the global entertainment industry, has announced the release of its 2010 Year End Home Video Retail Sales Report.
NUREMBERG, GERMANY: At a press conference held this week in Nuremberg, GfK presented a review of private consumption in 2010 and an outlook for 2011. As forecast by GfK, private consumption rose last year by 0.5%. For 2011, the market researchers are expecting private household expenditure to increase by a significant 1.5% and therefore make a strong contribution to the economic upturn.
NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.
NUREMBERG, GERMANY: By the end of 2010, the European consumer electronics market had recorded positive growth of +2%, signalling the end of the impact of the financial crisis on this sector.