GLOBAL
The CMO Council report also addressed how Covid-19 increased the importance to deliver cohesive messaging...
17 Sep 2020
GLOBAL
With Covid-19 lockdown measures around the world easing, just under three-quarters of global consumers report feeling comfortable returning to physical stores since lockdowns have eased...
4 Sep 2020
GLOBAL
A new global report highlights challenges and opportunities for retailers as the Covid-19 pandemic drives permanent shifts in consumer behaviour now and beyond the holiday season...
12 Aug 2020
GLOBAL
Warc has now released the 2020 Effective Social Strategy Report, featuring insights and themes from the global Warc Awards, highlighting key social trends for effective marketing...
21 Jul 2020
GLOBAL
The new Brand Love Story 2020 report by Talkwalker demonstrates why love is critical for survival during economic downturns to help marketers reposition themselves for the new normal...
19 Jun 2020
GLOBAL
The CMO Council has picked notable brand stand-outs experiencing an upturn in the global downturn...
15 Jun 2020
GLOBAL
As Covid-19 shifts the global economic outlook into deep recession, reflecting the impact of social distancing measures on economic activity, no industry remains untouched...
Camilla Butler 5 Jun 2020
GLOBAL
Brands cut $50bn from global adspend in wake of Covid-19, according to Warc's new report; Global Advertising Trends: The impact of Covid-19 on ad investment...
28 May 2020
GLOBAL
As the Covid-19 pandemic disrupts lives and damages economies, society is looking to big business for leadership and solutions. So far, however, the private sector has not lived up to expectations, Edelman's most recent Trust Barometer data shows...
Jordan Rittenberry 21 May 2020
GLOBAL
Forrester predicts that due to the coronavirus, retail sales in 2020 will decline by an average of 9.6% globally, a loss of $2.1tn...
7 May 2020
GLOBAL
Data gathered by Learnbonds.com indicates that global interest in streaming platform Netflix has risen by 142% over the last year due to the coronavirus pandemic...
9 Apr 2020
GLOBAL
Warc has released Lessons from the World's Most Awarded Brands, a report based on an analysis of the recently released three Warc Rankings - Creative 100, Media 100, Effective 100...
8 Apr 2020
GLOBAL
According to the latest Global Advertising Trends report which focuses on FMCG and Covid-19, FMCG brands are better placed to weather the storm than other sectors...
30 Mar 2020
GLOBAL
E-retail transaction values will reach $4.8tn by 2024, up from $3.3 trillion in 2020, according to a new report from Juniper Research...
24 Mar 2020
