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East Coast Radio raise R1.6 million for KZN kids
East Coast Radio's Toy Story with Game Corporate Day Challenge took place on 21 November 2014 to raise funds for KZN's disadvantaged children.
A string of celebrities joined ECR presenters at a live 12 hour broadcast at the Pavilion shopping centre. Every cent raised goes towards buying food parcels for KZN's child-headed households to sustain them over the long December school holidays. All new toys donated to the campaign are distributed to every child in a government hospital, crèche, orphanage and children's home.
East Coast Radio is KwaZulu-Natal's number one; for hit music, for inspiring content, for updated information and for making memories. East Coast Radio is a brand as energetic and vibrant as the people from the East Coast of South Africa.
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