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Lange PR appointed by Coca-Cola Company
Lange PR has been appointed to handle public relations and strategic communications for top bottled water brands Valpré and Bonaqua.
Brands of The Coca-Cola Company Southern and East Africa - Valpré is South Africa's top selling spring water and Bonaqua is one of the company's international brands of prepared water.
Innovative PR strategy and dedicated application by Lange's multi-faceted professional team will play a major role in communicating and achieving status across both brands.
Ruth Golembo, Managing Director at Lange PR said the water brands were a great addition to the consultancy's portfolio. It has actively and successfully been handling public relations in South Africa's drinks sectors for the past 10 years, handling communications for the world's largest alcohol drinks business, Guinness UDV and its best selling brands like Johnnie Walker, Bell's, Captain Morgan, Spiced Gold, Cape Velvet Cream.