Louise Grimmer | Bizcommunity

News

The Ikea effect: how we value the fruits of our labour over instant gratification

Research

The Ikea effect: how we value the fruits of our labour over instant gratification

Gary Mortimer, Frank Mathmann and Louise Grimmer 22 May 2019

No presents, please: how gift cards initiate children into the world of 'credit'

Banking & Finance

No presents, please: how gift cards initiate children into the world of 'credit'

Louise Grimmer and Martin Grimmer 5 Dec 2018

Green is the new black: why retailers want you to know about their green credentials

ESG

Green is the new black: why retailers want you to know about their green credentials

Louise Grimmer and Gary Mortimer 30 Oct 2018

Why and how retailers turn everyday items into 'must-have' collectables

Retail Marketing

Why and how retailers turn everyday items into 'must-have' collectables

Louise Grimmer and Martin Grimmer 14 Sep 2018

Love them or loathe them, private label products are taking over supermarket shelves

FMCG

Love them or loathe them, private label products are taking over supermarket shelves

Gary Mortimer and Louise Grimmer 12 Jul 2018

Fed up with always being in the slow queue? That's why queues are being 'designed out'

Retailers

Fed up with always being in the slow queue? That's why queues are being 'designed out'

Gary Mortimer and Louise Grimmer 8 Jun 2018

Location and voice technology are the future of retail

Retail

Location and voice technology are the future of retail

Gary Mortimer and Louise Grimmer 11 Apr 2018

'Down down' and 'cheap cheap' are gone gone: why supermarkets are moving away from price

Retail Marketing

'Down down' and 'cheap cheap' are gone gone: why supermarkets are moving away from price

Gary Mortimer and Louise Grimmer 26 Mar 2018

What makes us sign up to subscription boxes?

Retail Services

What makes us sign up to subscription boxes?

Louise Grimmer and Gary Mortimer 3 Jan 2018

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