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    Failed
    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI

    22 May 2024

    Source: ©marushy via
    Top 10 global consumer trends revealed for 2023 - Euromonitor

    16 Jan 2023

    Loyalty to smartphone brand increases with greater use of digital content
    Loyalty to smartphone brand increases with greater use of digital content

    30 Nov 2011

    Mintel launches Loop
    Mintel launches Loop

    23 Nov 2011

    EU5: Mobile social networking audience up 44%
    EU5: Mobile social networking audience up 44%

    22 Nov 2011

    STIR, comScore, Intomart GfK partner in Internet audience measurement
    STIR, comScore, Intomart GfK partner in Internet audience measurement

    21 Nov 2011

    German market for technical consumer goods maintains slight growth
    German market for technical consumer goods maintains slight growth

    17 Nov 2011

    Luxury goods: attracting a 21st century clientele
    Luxury goods: attracting a 21st century clientele

      17 Nov 2011

    Overview of European Internet usage in September 2011
    Overview of European Internet usage in September 2011

    17 Nov 2011

    Christmas could be last chance for retailers before austere new year
    Christmas could be last chance for retailers before austere new year

      17 Nov 2011

    Purchase preferences: How families are socially influenced
    Purchase preferences: How families are socially influenced

    10 Nov 2011

    Christmas trading 2011 - 'a lot better than feared' reports Mintel
    Christmas trading 2011 - 'a lot better than feared' reports Mintel

      10 Nov 2011

    Piracy continues to scupper sales in home entertainment
    Piracy continues to scupper sales in home entertainment

    9 Nov 2011

    Consumer Confidence Survey: Economy again top global concern
    Consumer Confidence Survey: Economy again top global concern

    9 Nov 2011

    Generation Zzz: Energy drinks keep younger consumers awake
    Generation Zzz: Energy drinks keep younger consumers awake

      7 Nov 2011

    Corporate insolvency trends reflect the continuing fragile economy
    Corporate insolvency trends reflect the continuing fragile economy

    7 Nov 2011

    October sees fall in UK's consumer confidence
    October sees fall in UK's consumer confidence

    7 Nov 2011

    One million children aged 7-12 on Facebook 'every day'
    One million children aged 7-12 on Facebook 'every day'

      7 Nov 2011

    Africa is world's second most connected region by mobile subscriptions
    Africa is world's second most connected region by mobile subscriptions

    4 Nov 2011

    One in three online shoppers in the CEE region, owns a smartphone
    One in three online shoppers in the CEE region, owns a smartphone

    3 Nov 2011

    A world-first for Justin Bieber: two billion YouTube views
    A world-first for Justin Bieber: two billion YouTube views

    1 Nov 2011

    Android and Apple: different phones, different habits
    Android and Apple: different phones, different habits

    31 Oct 2011

    Smartphones, tablets drive nearly 5% of digital traffic in EU5
    Smartphones, tablets drive nearly 5% of digital traffic in EU5

    31 Oct 2011

    Kaspersky Lab releases Global IT Security Risks Survey results
    Kaspersky Lab releases Global IT Security Risks Survey results

    27 Oct 2011

    Young Guns 2011: Greenlight founder listed among 30 most successful entrepreneurs
    Young Guns 2011: Greenlight founder listed among 30 most successful entrepreneurs

    26 Oct 2011

    UK Population turns to social media to express opinions about brands
    UK Population turns to social media to express opinions about brands

    25 Oct 2011

    GfK survey reveals evolving trends in American holiday shopping and spending
    GfK survey reveals evolving trends in American holiday shopping and spending

    25 Oct 2011

    NZ set to reap millions from RWC final weekend
    NZ set to reap millions from RWC final weekend

    21 Oct 2011

    Global advertising spend up 5.7% in Q2 2011
    Global advertising spend up 5.7% in Q2 2011

    20 Oct 2011

    Turkey has third most engaged online audience in Europe
    Turkey has third most engaged online audience in Europe

    19 Oct 2011

    Price comparison sites - it's a click with 60% of Brits
    Price comparison sites - it's a click with 60% of Brits

      19 Oct 2011

    MMA publishes permission marketing white paper
    MMA publishes permission marketing white paper

    4 Oct 2011

    More Research news

    More news

    Mintel launches Loop
    Mintel launches Loop

    23 Nov 2011

    EU5: Mobile social networking audience up 44%
    EU5: Mobile social networking audience up 44%

    22 Nov 2011

    STIR, comScore, Intomart GfK partner in Internet audience measurement
    STIR, comScore, Intomart GfK partner in Internet audience measurement

    21 Nov 2011

    German market for technical consumer goods maintains slight growth
    German market for technical consumer goods maintains slight growth

    17 Nov 2011

    Luxury goods: attracting a 21st century clientele
    Luxury goods: attracting a 21st century clientele

     17 Nov 2011

    Overview of European Internet usage in September 2011
    Overview of European Internet usage in September 2011

    17 Nov 2011

    Christmas could be last chance for retailers before austere new year
    Christmas could be last chance for retailers before austere new year

     17 Nov 2011

    Purchase preferences: How families are socially influenced
    Purchase preferences: How families are socially influenced

    10 Nov 2011

    Christmas trading 2011 - 'a lot better than feared' reports Mintel
    Christmas trading 2011 - 'a lot better than feared' reports Mintel

     10 Nov 2011

    Piracy continues to scupper sales in home entertainment
    Piracy continues to scupper sales in home entertainment

    9 Nov 2011

    Consumer Confidence Survey: Economy again top global concern
    Consumer Confidence Survey: Economy again top global concern

    9 Nov 2011

    Generation Zzz: Energy drinks keep younger consumers awake
    Generation Zzz: Energy drinks keep younger consumers awake

     7 Nov 2011

    Corporate insolvency trends reflect the continuing fragile economy
    Corporate insolvency trends reflect the continuing fragile economy

    7 Nov 2011

    October sees fall in UK's consumer confidence
    October sees fall in UK's consumer confidence

    7 Nov 2011

    One million children aged 7-12 on Facebook 'every day'
    One million children aged 7-12 on Facebook 'every day'

     7 Nov 2011

    Africa is world's second most connected region by mobile subscriptions
    Africa is world's second most connected region by mobile subscriptions

    4 Nov 2011

    One in three online shoppers in the CEE region, owns a smartphone
    One in three online shoppers in the CEE region, owns a smartphone

    3 Nov 2011

    A world-first for Justin Bieber: two billion YouTube views
    A world-first for Justin Bieber: two billion YouTube views

    1 Nov 2011

    Android and Apple: different phones, different habits
    Android and Apple: different phones, different habits

    31 Oct 2011

    Smartphones, tablets drive nearly 5% of digital traffic in EU5
    Smartphones, tablets drive nearly 5% of digital traffic in EU5

    31 Oct 2011

    Kaspersky Lab releases Global IT Security Risks Survey results
    Kaspersky Lab releases Global IT Security Risks Survey results

    27 Oct 2011

    Young Guns 2011: Greenlight founder listed among 30 most successful entrepreneurs
    Young Guns 2011: Greenlight founder listed among 30 most successful entrepreneurs

    26 Oct 2011

    UK Population turns to social media to express opinions about brands
    UK Population turns to social media to express opinions about brands

    25 Oct 2011

    GfK survey reveals evolving trends in American holiday shopping and spending
    GfK survey reveals evolving trends in American holiday shopping and spending

    25 Oct 2011

    NZ set to reap millions from RWC final weekend
    NZ set to reap millions from RWC final weekend

    21 Oct 2011

    Global advertising spend up 5.7% in Q2 2011
    Global advertising spend up 5.7% in Q2 2011

    20 Oct 2011

    Turkey has third most engaged online audience in Europe
    Turkey has third most engaged online audience in Europe

    19 Oct 2011

    Price comparison sites - it's a click with 60% of Brits
    Price comparison sites - it's a click with 60% of Brits

     19 Oct 2011

    MMA publishes permission marketing white paper
    MMA publishes permission marketing white paper

    4 Oct 2011

    How to contribute to Bizcommunity, from op-ed pieces to news
    How to contribute to Bizcommunity, from op-ed pieces to news

     3 Oct 2011

    Mintel partners with VYou to start conversation between analysts and audience
    Mintel partners with VYou to start conversation between analysts and audience

    13 Sep 2011

    Informa comments on Telefonica reorganisation
    Informa comments on Telefonica reorganisation

     12 Sep 2011

    Digital marketing specialists must move beyond an isolated approach
    Digital marketing specialists must move beyond an isolated approach

    9 Sep 2011

    Challenging climate for consumer electronics in Western Europe
    Challenging climate for consumer electronics in Western Europe

    8 Sep 2011

    Mobile internet - driver for mobile communications market
    Mobile internet - driver for mobile communications market

    6 Sep 2011

    UK: August sees continued drop in consumer confidence
    UK: August sees continued drop in consumer confidence

    5 Sep 2011

    Mobile, video emerge as significant online ad platforms in UK
    Mobile, video emerge as significant online ad platforms in UK

    5 Sep 2011

    Difficult period for technical consumer goods in Western Europe
    Difficult period for technical consumer goods in Western Europe

    5 Sep 2011

    Mood of the World report shows most of world focuses on inflation
    Mood of the World report shows most of world focuses on inflation

    25 Aug 2011

    Japan Internet users spend most time on blogs worldwide
    Japan Internet users spend most time on blogs worldwide

    25 Aug 2011

    More Research news

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