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    Failed
    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

    12 Jun 2024

    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI

    22 May 2024

    Nairobi becomes new centre for media research agency

    28 Jun 2011

    African mobile advertising market continues growth - InMobi

    6 Jun 2011

    Research shows evolution of Kenyan media landscape

      26 May 2011

    Significant shifts in South Africa, Africa's mobile patterns
    Significant shifts in South Africa, Africa's mobile patterns

      21 Apr 2011

    Uncertainty about transfer pricing rules in Africa a concern for foreign companies
    Uncertainty about transfer pricing rules in Africa a concern for foreign companies

    5 Apr 2011

    Television stations battle for superiority in Uganda
    Television stations battle for superiority in Uganda

      28 Mar 2011

    Fast pace of Africa's urbanisation challenge water supplies; sanitation
    Fast pace of Africa's urbanisation challenge water supplies; sanitation

    24 Mar 2011

    March for women in the African Women's Decade
    March for women in the African Women's Decade

      16 Mar 2011

    Africa Portal receiving high traffic
    Africa Portal receiving high traffic

    14 Mar 2011

    2011 PAMRO meeting, media research conference set for Senegal
    2011 PAMRO meeting, media research conference set for Senegal

    14 Mar 2011

    Research company launches East African omnibus

      8 Mar 2011

    IPS hosts roundtable to support research uptake in Africa
    IPS hosts roundtable to support research uptake in Africa

    8 Mar 2011

    c.i.a launches research tool in Africa

    23 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

      16 Feb 2011

    Unemployment, inflation worries hit consumer confidence
    Unemployment, inflation worries hit consumer confidence

    27 Jan 2011

    Balancing Act releases Africa data centre report

    24 Jan 2011

    South Africa leads African data storing project

      23 Dec 2010

    What Kenyans do online - Digital Life study
    What Kenyans do online - Digital Life study

      7 Dec 2010

    Information, the world's new capital - Digital Natives
    Information, the world's new capital - Digital Natives

      11 Nov 2010

    Digital media forecasted to rise by 10% worldwide
    Digital media forecasted to rise by 10% worldwide

    4 Nov 2010

    Smartphones dominate mobile traffic worldwide
    Smartphones dominate mobile traffic worldwide

    3 Nov 2010

    Research reveals changes in online behaviour

      3 Nov 2010

    [IMCC] Mobile is not overhyped - Vincent Maher
    [IMCC] Mobile is not overhyped - Vincent Maher

      28 Oct 2010

    Hope for full global economic recovery in 2010 diminishes
    Hope for full global economic recovery in 2010 diminishes

    27 Oct 2010

    SA hosts launch of 2010 WSS Report

    5 Oct 2010

    Media influences Kenya's referendum poll

      4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    Worldwide web... it's a woman's world
    Worldwide web... it's a woman's world

    29 Jul 2010

    Research shows entertainment banners impact box office revenues
    Research shows entertainment banners impact box office revenues

    23 Jul 2010

    Brits turn to social media
    Brits turn to social media

    22 Jul 2010

    More Research news

    More news

    Nairobi becomes new centre for media research agency

    28 Jun 2011

    African mobile advertising market continues growth - InMobi

    6 Jun 2011

    Research shows evolution of Kenyan media landscape

     26 May 2011

    Significant shifts in South Africa, Africa's mobile patterns
    Significant shifts in South Africa, Africa's mobile patterns

     21 Apr 2011

    Uncertainty about transfer pricing rules in Africa a concern for foreign companies
    Uncertainty about transfer pricing rules in Africa a concern for foreign companies

    5 Apr 2011

    Television stations battle for superiority in Uganda
    Television stations battle for superiority in Uganda

     28 Mar 2011

    Fast pace of Africa's urbanisation challenge water supplies; sanitation
    Fast pace of Africa's urbanisation challenge water supplies; sanitation

    24 Mar 2011

    March for women in the African Women's Decade
    March for women in the African Women's Decade

     16 Mar 2011

    Africa Portal receiving high traffic
    Africa Portal receiving high traffic

    14 Mar 2011

    2011 PAMRO meeting, media research conference set for Senegal
    2011 PAMRO meeting, media research conference set for Senegal

    14 Mar 2011

    Research company launches East African omnibus

     8 Mar 2011

    IPS hosts roundtable to support research uptake in Africa
    IPS hosts roundtable to support research uptake in Africa

    8 Mar 2011

    c.i.a launches research tool in Africa

    23 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

     16 Feb 2011

    Unemployment, inflation worries hit consumer confidence
    Unemployment, inflation worries hit consumer confidence

    27 Jan 2011

    Balancing Act releases Africa data centre report

    24 Jan 2011

    South Africa leads African data storing project

     23 Dec 2010

    What Kenyans do online - Digital Life study
    What Kenyans do online - Digital Life study

     7 Dec 2010

    Information, the world's new capital - Digital Natives
    Information, the world's new capital - Digital Natives

     11 Nov 2010

    Digital media forecasted to rise by 10% worldwide
    Digital media forecasted to rise by 10% worldwide

    4 Nov 2010

    Smartphones dominate mobile traffic worldwide
    Smartphones dominate mobile traffic worldwide

    3 Nov 2010

    Research reveals changes in online behaviour

     3 Nov 2010

    [IMCC] Mobile is not overhyped - Vincent Maher
    [IMCC] Mobile is not overhyped - Vincent Maher

     28 Oct 2010

    Hope for full global economic recovery in 2010 diminishes
    Hope for full global economic recovery in 2010 diminishes

    27 Oct 2010

    SA hosts launch of 2010 WSS Report

    5 Oct 2010

    Media influences Kenya's referendum poll

     4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    Worldwide web... it's a woman's world
    Worldwide web... it's a woman's world

    29 Jul 2010

    Research shows entertainment banners impact box office revenues
    Research shows entertainment banners impact box office revenues

    23 Jul 2010

    Brits turn to social media
    Brits turn to social media

    22 Jul 2010

    AdReview... SA, SADC media facts 2010
    AdReview... SA, SADC media facts 2010

    19 Jul 2010

    Leaders grapple with tone from the top - PwC
    Leaders grapple with tone from the top - PwC

    12 Jul 2010

    Draftfcb launches Institute of Decision Making
    Draftfcb launches Institute of Decision Making

    8 Jul 2010

    Global mobile advertising industry grows by 61% in Q2
    Global mobile advertising industry grows by 61% in Q2

    7 Jul 2010

    Brits ashamed to be English
    Brits ashamed to be English

    2 Jul 2010

    New music chart shows global star rankings online
    New music chart shows global star rankings online

    24 Jun 2010

    Investment in speech analytics in call centres set to double

     23 Jun 2010

    2010: Our Cup runneth over
    2010: Our Cup runneth over

    28 Jan 2010

    MasterCard Index: growing inequality between SA women, men
    MasterCard Index: growing inequality between SA women, men

    5 Aug 2009

    Balancing Act releases new EA telecoms report

    20 Jul 2009

    More Research news

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