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So Interactive brings Australia home

When Captain James Cook tipped his hat to the land of sun-kissed reefs and boundless beach sand, some 240 years ago, he was no doubt paving the way for thousands of explorers to follow suit - and in recent years, South Africa has certainly been no exception.

With the copious amount of inquisitive South Africans, eager to sink their roots down South, So Interactive has once more pinpointed a necessary gap in the market with their launch of www.MAPSA.com.au: an interactive Australian website specifically created to service the South African Migration Community. This includes those South African citizens that are looking to migrate to and/or invest in the business or residential sector of Ozi Country.

“Our client approached us directly from Australia, wanting to invest in a South African based Digital Agency that would best assist him in building a marketable migration portal, that spoke directly to South Africans,” says Darren Mansour, Managing Member of SO Interactive. “The idea was to find a digital solution that would provide up-to-the-minute information about Australia and the migration process, as well as delivering easy navigation for the South African citizen.”

With the intricacies of the site at hand, So Interactive chose to implement their most customised Content Management System: SoAlive v2.0.

“The system is a So Interactive initiative that was designed to deliver full autonomy to our clients, if the brief required it. In a case like MAPSA, the site needs to be equally accessible to both client and consumer; the SoAlive V2.0 system allows for this as the client can create and recreate migration collateral as often as he wishes and upload it to the site, while the consumer can easily complete and download these forms instantly,” explains Mansour.

SoAlive V2.0 is just one of the many successful system-based interfaces that has been developed in recent months by So Interactive. The So Team continues to invest in the improvement of digital technology, with the view to better aid their client-base in gaining the digital upper-hand on their brand.

For more information on customised digital interfaces to suit your brand visit www.sointeractive.co.za or contact Darren Mansour on 011 856 4711 /10 .

15 Apr 2010 11:05

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