Programmatic Campaign Specialist - OOH
| Remuneration: | market-related |
| Location: | Johannesburg |
| Job level: | Mid/Senior |
| Type: | Permanent |
| Company: | Ad Talent Africa |
Who are we: A well-established outdoor business that values both professional development and a culture of fun.
Who are we looking for: A dynamic and technically-sound programmatic specialist with a passion for all things digital and media.
What will you do:- Implement digital marketing campaigns
- Approve IO’s and track campaigns
- Assist with strategic campaign development and implementation
- Optimise campaigns
- Ensure overall digital OOH campaign delivery
- Monitor campaign performance
- Reporting, providing weekly performance reports for continual campaign tracking, as well as PCA’s / close-out reports with campaign insights for future consideration
- Manage DSP partnerships to build strong relationships and leverage tools and insights for improved campaign performance
- Upskill and educate internal teams
- Position as thought leader in the market within the programmatic space
- Resolve technical issues timeously
- Constantly source new ideas and solutions in the Adtech space that can be applied to internally and to client campaigns
- Attend key client meetings for technical support
What do you need: - Ability to learn and upskill across different digital and digital OOH technologies
- Programmatic experience is essential
- Understanding of demand and supply within a programmatic landscape
- Media planning (preferable within the online / digital space)
- Ad Ops and campaign implementation
- Ability to build and manage key partner relationships
- Data and insights
- Microsoft suite (focus on Powerpoint and Excel)
- Excellent attention to detail
- Good communication skills with ability to simplify and present insights and reports
Skills required:- Campaign management
- Digital marketing
- Programmatic
Posted on 18 Jun 13:03, Closing date 18 Jul
