| Tourism, Travel & Hospitality | Tourism, Accommodation, Air Travel, Catering, Food Services, Hospitality, MICE, Niche Tourism, Responsible & Sustainable Tourism, Restaurant, Supply, Tourism, Tourism & Travel Campaigns, Tours, Travel, Travel Tech, Trends, WTM Africa 2018 |
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| As part of the Shotleft initiative that promotes a culture of local holiday travel, South African Tourism is inspiring South Africans to travel their own county with its new This is your country brand campaign.
Produced by Ola! Films, the TVC brief from FCB Johannesburg looked to market travel for black people to traverse South Africa the way they would like to, enjoying activities with their friends and exploring places they wouldn't ordinarily feel comfortable to.
Ola! Films director Olivia Leitch said that they were able to shoot in five of the nine provinces over ten days, coupled with vast distances and long hours spent on the road. From the Union Building in Pretoria to Krugersdorp, the team filmed quad biking, zip lining, bungee jumping, cave diving, sandboarding, game driving and skydiving to demonstrate the wealth of tourism activities on offer locally.read |
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"The judges looked for winners who might educate and inspire others, challenging the industry to achieve more by demonstrating what can be done by businesses and organisations to realise the ambition of responsible tourism. That ambition is simply put: to use tourism to make better places for people to live in."read | 
Since the company was founded 10 years ago, travellers have discovered new destinations and neighbourhoods off the typical tourist path, bringing the economic benefits of tourism to small businesses and local residents around the world...read |
| | |  | The tool allows visitors to the Cape to calculate their daily water usage, and then to offset this usage by donating money to water conservation projects... read | |  | Travel trade show World Travel Market Africa 2018 opened its doors at the CTICC in Cape Town on 18 April 2018 - welcoming a host of travel professionals eager to meet, network and consolidate business... read | |  | "It's always fantastic to see how WTM Africa allows attendees the platform to write productive business and make genuine connections that will indeed further tourism." read | |  | With travel trade from all over the world in attendance, a 6% increase in pre-scheduled appointments and marked growth in exhibitors, WTM Africa 2018 closed its doors to its most successful exhibition to date... read | |  | World Travel Market Africa 2018 will see the launch of a new route combining popular tourist hotspots with some unknown and unique Cape destination... read | | |  | Tsogo Sun Hotels has announced the addition of a new offshore hotel property StayEasy Maputo to its portfolio - this is the third hotel for the group in Mozambique... read | | |  | Ruth Cooper The iconic Ritz Hotel best known for it 360° revolving restaurant which sits on the 23rd floor of the hotel like an akwardly landed spaceship, has been synonymous with the Seapoint skyline since the early 70s... read | |  | We talk to the four Michelin star chef that will be opening a new restaurant at the QSL Private Members Club - Chef Daniel Gamiche... read | | |  | A newly signed agreement between Transnet and KwaZulu Cruise Terminal (KCT) is paving the way for a new cruise terminal facility in the Port of Durban... read | | |  | Leigh Andrews Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else... read | | |  | Issued By Vacation Ownership Association of Southern Africa If you are an avid vacationer who invests time and money in creating memorable vacations in sought-after destinations - then here's why buying timeshare is a good idea... read | | | |
| | | | | | | | The Hotel Show Africa - 24 Jun 2018 to 26 Jun 2018, Johannesburg The Hotel Show attracts thousands of owners, operators and managers from hotels, restaurants, cruise lines, resorts, cafes, bars, pubs and clubs. The very decision-makers and buyers of products. Read more >> | | |
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