Results for orchids and onions

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#OrchidsandOnions: Reborn 'glug-glug' ads deserve accoladesArticle

Defy and Finish, pick up your respective Onions. And remember: I've told you a billion times not to exaggerate...

Brendan Seery 6 May 2019

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#OrchidsandOnions: An orchid for Kia, an onion for BMW and misguided millennialismArticle

It's a mystery why big brands continue to throw huge amounts of marketing money at a group that can't buy what they're selling...

Brendan Seery 1 Apr 2019

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#OrchidsandOnions: Take a bow, McDonald'sArticle

And the Onion goes to... Chicken Licken, for its bullying tactics towards a vegan eatery...

Brendan Seery 19 Mar 2019

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#OrchidsandOnions: You go, Mecer, just ignore the hatersArticle

Local is not only 'lekker', it's very much needed. But that doesn't help Vodacom, who gets an Onion for its 'pay to rollover' up-yours to customers...

Brendan Seery 5 Mar 2019

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#OrchidsandOnions - Toyota pushes the right 'hipster' buttonsArticle

And stop lying to your customers, FNB. If you don't, you'll keep getting Onions from me. And maybe I'll join my wife at Nedbank...

Brendan Seery 25 Feb 2019

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#OrchidsandOnions: Nespresso does go bigArticle

An Orchid because it's different. It's Clooney. And an Onion to Facebook for 'silver bullet' marketing miss, based on snooping...

Brendan Seery 30 Oct 2018

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#OrchidsandOnions: Absa ad is on the moneyArticle

An Onion to the painfully slow SA Post Office for its lightning-fast branded vehicle. I won't post it, because I doubt whether it would get there...

Brendan Seery 16 Oct 2018

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#OrchidsandOnions: From Japan with loveArticle

Carmaker Toyota gets our heritage right with a giant bead ad, but Tonneau King's bakkie braaiers are just plain stupid...

Brendan Seery 25 Sep 2018

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#OrchidsandOnions: Flag bearer ads have a happy taste, for realArticle

Politicians need to learn that they are not the story. So, City of Joburg, you get this week's Onion for unnecessary ego-stroking...

Brendan Seery 4 Sep 2018

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#OrchidsandOnions: Cooking, cars and Catzavelos... some basic marketing lessonsArticle

While the rest of the country wallows in hatred and anger, I am feeling a bit more mellow (it's almost spring, my niece got married over the weekend and I can now run for longer than 20 minutes)...

Brendan Seery 28 Aug 2018

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#OrchidsandOnions: You're not a witness - you're also a bully: How the W Cape government tackles a pressing problem...Article

The Western Cape government has run some interesting marketing campaigns over the past few years, aimed at changing social behaviour...

Brendan Seery 21 Aug 2018

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#OrchidsandOnions: Rush, rush, to your nearest Toyota dealer...Article

I love road trips. And this has to be one of the best places in the world to do a really great road trip...

Brendan Seery 24 Jul 2018

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#OrchidsandOnions: The boozy road not taken... and lies, damned lies and surveysArticle

Hangovers, they say, are God's way of telling you to lay off the booze. And, anyone who has had one will know the "why did I do it?" feeling of remorse...

Brendan Seery 19 Jun 2018

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#OrchidsandOnions: Corporate social responsibility should be more than a clever marketing con trick...Article

Corporate social responsibility, as a concept, sounds fine in theory... but in practice, it often turns out to be another marketing scam...

Brendan Seery 13 Mar 2018

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#OrchidsandOnions: When kindness can be deadly... and when bad PR means a lost opportunityArticle

When I had my "conversion", it wasn't on the road to the biblical road to Damascus; it was on the back of a large elephant...

Brendan Seery 7 Mar 2018

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#OrchidsandOnions: Hey Proteas! We're coming for you! And Appletiser puts the air in airhead...Article

I sat down to start writing this column just after the First Test between the Proteas and India got under way at Newlands in Cape Town...

Brendan Seery 11 Jan 2018

Different Cokes for different folks.
#OrchidsandOnions: Coca-Cola moves with the health-conscious times... and abuse takes to the roadArticle

Perhaps it's because we are sliding into the silly season, but I really have not seen anything this week which has irked me enough to hand out an Onion. And, I'd rather not devalue my critical currency, the Onion, by handing it out just because you expect me to be bitchy...

Brendan Seery 12 Dec 2017

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#OrchidsandOnions: MTN's 'Bright side' really dazzles, but this Sunday Times sub sinks without a trace...Article

I've talked before about the mega-battles of the cell phone brands as they launch their end-of-year campaigns (why they focus on summer is a bit beyond me, given that summer's already been underway for almost three months by now)...

Brendan Seery 5 Dec 2017

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#OrchidsandOnions: Chicken Licken goes a long way to make a marketing point; but FNB should see its aresArticle

Normally, I'd wonder whether a company that goes to shoot a South African commercial on location in Iceland has more money than common sense...

Brendan Seery 10 Oct 2017

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#OrchidsandOnions: Don't take this ad with a pinch of salt...Article

When a household name brand gets back in a TV ad for the first time in 20 years, you've got to sit up and take notice.

Brendan Seery 22 Aug 2017

#OrchidsandOnions: Don't text and drive... and beware of a shortage of sperm
#OrchidsandOnions: Don't text and drive... and beware of a shortage of spermArticle

You can talk until you're blue in the face to people about drunken driving and texting while driving...but, being South Africans, they'll probably ignore you...

Brendan Seery 1 Aug 2017

#OrchidsandOnions: Kiss from a Rose gets an Orchid for DStv
#OrchidsandOnions: Kiss from a Rose gets an Orchid for DStvArticle

Celebrity endorsements are big business these days, because brands believe that being associated with winners - be they in the sport or entertainment biz - means that sweet sound of ringing tills.

Brendan Seery 11 Jul 2017

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#OrchidsandOnions: When you don't need an excuse to down a burger...Article

...but you do need one if your attitude is “let them eat cake.” It's winter time and in winter many a young man's fancy (and that of slightly more mature ones like me) turns not to love, but to food...

Brendan Seery 4 Jul 2017

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#OrchidsandOnions: When there's no getting over that rainbow, a dog will still love you...Article

I was reading something the other day about being bullied in the workplace. It happened to me over a period of years and I had no option - because my family was young and we needed the money - but to stick it out. But it ate into my soul and left me feeling demeaned and worthless at times...

Brendan Seery 23 May 2017

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#OrchidsandOnions: Don't hide away from reality... and know the difference between thunder and lightningArticle

The best advertising is always based on a fundamental understanding of human nature - what the people in the marketing business call “basic human truth”. If you can tap into that, you don't have to waste any time explaining or repeating - everybody gets it first time around...

Brendan Seery 24 Apr 2017

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[Orchids & Onions] Ensure you don't end up like a headless chicken... or spoil your grammarArticle

Thank goodness that in the 22 years we've lived in our house, we've never had a burst geyser and its resulting flood...

Brendan Seery 27 Mar 2017

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[Orchids & Onions] Colour me shocked... but mind the digital snake oilArticle

How many of you remember the controversial campaigns in the 1990s for Benetton...

Brendan Seery 13 Mar 2017

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[Orchids & Onions] Cowboys don't cry – but they should play with Barbie...Article

If I could go back and do my life over, I'd spend more time with my children and be a little less harsh on them. The way I was brought up was definitely from the “cowboys don't cry” playbook, with displays of emotion as few and far between as thunderstorms in the desert...

Brendan Seery 6 Mar 2017

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[Orchids & Onions] Yappy days for the woofers from an old Buddy...Article

A sure way to get the attention of many soft suburban people for your marketing pitch is to go the cute route. This has worked very well for Toyota over the years, with Buddy the Boxer endearing himself to people across the country, which can have done the brand no harm at all...

Brendan Seery 27 Feb 2017

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[Orchids & Onions] Mutual respect – and ignoring your customers in cyberspaceArticle

We keep hearing how irresponsible South Africans are with their money and, coming from a family history of little money and not wasting resources, it does sometimes astound me how people in this country live for today with little thought of tomorrow...

Brendan Seery 20 Feb 2017

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[Orchids & Onions]: Here's a Big Bang Theory: Use just one credit card...Article

Without wanting to sound sexist, have you noticed that women will watch movies over and over… and over again! And, woe betide the mere male who tries to wrest the remote control from She Who Will Watch Notting Hill For The 17th Time…

Brendan Seery 7 Feb 2017

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[Orchids & Onions] Back to school with Checkers and back to the drawing board for Ford...Article

Much as I love my kids, there are plenty of times when I'm glad they're out of the house: my daughter will be a qualified vet by the end of this year and my son seems happily ensconced as a senior account manager with the trust company he works for in Amsterdam. And the days of worrying about their education are over...

Brendan Seery 23 Jan 2017

MTN’s new TV ad pokes a little fun at Vodacom’s group of elderly ladies on tour © – .
[Orchids & Onions] All's fair in love and the ad business...Article

Nothing is truly original, so the experts say… everything has been seen, or done, once before. And true creativity is a synthesis of all that an active and alert mind absorbs from everywhere...

Brendan Seery 16 Jan 2017

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[Orchids & Onions] Tipping a hat to the 'Nightshift'Article

OK, I'll admit MTN already got its foot in the door with me right at the beginning of its new TV ad: I'm a Commodores fan and I think Nightshift (their tribute to soul legend Marvin Gaye - also one of my favourites) is one of the best tracks they produced...

Brendan Seery 28 Nov 2016

Orchid and Onion awards for 2001Article

Chris Moerdyk's annual media and marketing awards include the best Ad agency, Media man, Marketing man, Adman, Marketing woman, Outdoor, Print, Radio, Campaigns, TV and many more orchids and onions.

21 Jan 2002

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