Results for SCOPEN+Africa


Most admired marketing professionals revealed
Pitch remains the most favoured way of selecting an agency
Agency Scope Insights: Deep, decisive and digital
Winner of the IAS Agency Credentials Award for 2020 is FoxP2, Boomtown and Conversation LAB follow with Leader Awards
Agency Scope Insights: Marketing in an unprecedented time
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Agency Scope Insights: Tough times call for agile measures
Agency Scope Insights: The road best travelled, how marketers choose service providers
Agency Scope Insights: Decluttering the ecosystem, a smaller, tastier menu for marketers
Agency Scope Insights: Reducing marketing complexity in a big tech, big data environment
Agency Scope Insights: Marketing spend per platform and who takes the lead - the latest view
Agency Scope Insights: Media agencies to watch
Agency Scope Insights: Creative agencies to watch
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Agency Scope Insights: Independent creative agencies to watch
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Nando's tops the ranks in Scopen's Agency Scope report
Cesar Vacchiano, president and CEO of Scopen International. Image source: Scopen .
Image credit: Joshua Coleman on Unsplash.
Johanna McDowell, CEO of IAS and partner for Scopen Africa.
What marketers think of integration vs specialisation
Challenges facing marketers and creative, media agencies
Scopen's Cesar Vacchiano (president and global CEO) and Johanna McDowell (Scopen Africa partner and CEO of the IAS).
South Africa on par when optimising the client-agency relationship
Johanna McDowell. Image provided.
Scopen global EO César Vacchiano with South African partner Johanna McDowell.
(c) ammentorp -
New BBDO CEO finds Scopen research valuable
Release of Agency Scope, study of agencies in South Africa
IAS presents feedback on AdForum World Summit
A lesson from China: More integration and enhanced digital presence
Local research into marketing communications industry gathers momentum
Understanding local marketing, advertising industry through new research
César Vacchiano, CEO of SCOPEN Africa
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