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Rogerwilco

Rogerwilco, 2021 FM AdFocus Digital Agency of the Year, is an independently owned level 2 B-BBEE full service digital marketing agency with a presence in Cape Town, Johannesburg and London.

Company News
Brutal Fruit launches a fragrance in surprise move
Brutal Fruit launches a fragrance in surprise move

SAB's spritzer brand Brutal Fruit has unexpectedly launched a Brutal Fruit fragrance, called You Belong...

10 hours ago

#BizTrends2022: The rise of community-led thinking
#BizTrends2022: The rise of community-led thinking

Centuries ago, community living was a given...

Ashleigh BurtonBy Ashleigh Burton 14 hours ago

#BizTrends2022: Connecting the dots, connecting Africa
#BizTrends2022: Connecting the dots, connecting Africa

Now more than ever, it is critical that communication agencies explore new ways of expanding their networks and footprints...

Cheryl ReddyBy Cheryl Reddy 13 hours ago

#BizTrends2022: How seamless interactivity will define 2022
#BizTrends2022: How seamless interactivity will define 2022

Customer-centricity and convenience will set the tone for successful e-commerce strategies in 2022 with every retail channel creation an integral part of a convenient end-to-end journey, notes KFC's Nicholas Duminy...

Nicholas DuminyBy Nicholas Duminy 12 hours ago

Source: Supplied
Top 10 global consumer trends revealed for 2022 - Euromonitor

Global market research company Euromonitor International has released its anticipated annual global consumer trends report...

6 hours ago

Source: © Matthias Ziegler
Global Media Index to track Africa coverage by international media

A Global Media Index that will track and measure the way Africa is covered by top global media outlets is being launched this year...

9 hours ago

5 marketing trends to look out for in 2022
5 marketing trends to look out for in 2022

We've heard it a thousand times before: "Digital marketing is constantly changing". And it's true: in 2021 Facebook alone issued over 40 updates - 40!...

Issued by Wavemaker 14 hours ago

2022 just got fresher
2022 just got fresher

Okay, let's get the obvious stuff out the way: the world has changed, Covid-19 has been hard and Tik Tok is a thing...

Issued by Student Village 10 hours ago

Creating an effective digital transformation plan in 2022
Creating an effective digital transformation plan in 2022

Digital transformation has been a key phrase in many industries for years, and due to the global pandemic, it is expected to play an even bigger role in business planning...

By Mark Uria, Issued by Smart Media 14 hours ago

2020 Hindsight for a clearer focus in 2022
2020 Hindsight for a clearer focus in 2022

Or should we say 2021 hindsight? Some say our first full pandemic year flew by in the blink of a jaded eye, others say it felt like five years rolled into one...

Issued by Kantar 12 hours ago

Customer. Customer. Customer. The mantra for 2022 success
Customer. Customer. Customer. The mantra for 2022 success

In a world defined by inconsistency and uncertainty, customer service remains a consistent certainty, says Wynand Smit, CEO of Inovo...

Wynand SmitBy Wynand Smit 13 hours ago

MultiChoice launches two new TV channels in Mozambique and Angola
MultiChoice launches two new TV channels in Mozambique and Angola

Pan-African entertainment company MultiChoice has further expanded its hyperlocal offering with the launch of two new TV channels - Maningue Magic and Kwenda Magic...

10 hours ago

Brands, the consumer and cancel culture
Brands, the consumer and cancel culture

Marketing has evolved over the years and so has the consumer. As marketers, we are no longer dealing with passive consumers...

By Ntsako Lowane-Boros, Issued by Advertising Media Forum 10 hours ago

Innovations that will reshape business in the future
Innovations that will reshape business in the future

As we enter 2022, many businesses are still responding to changes in the business environment brought on by the Covid-19 pandemic. The global crisis introduced the necessity to innovate...

James BayhackBy James Bayhack 11 hours ago

2022 | Reset the parenting compass
2022 | Reset the parenting compass

After two years of physical isolation, change in routine, and emotional despair, moms, are yearning for face-to-face interaction...

Issued by Exposure Marketing 13 hours ago

As OOH audiences come back in full force Primedia Outdoor expands their urban digital network
As OOH audiences come back in full force Primedia Outdoor expands their urban digital network

With evidence of the resurgence of the Out-of-Home (OOH) audiences across major arterials in South Africa, Primedia Outdoor welcomes the launch of their new urban digital out-of-home (DOOH) billboard UDN020, that is located on the corner of William...

Issued by Primedia Outdoor 11 hours ago

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International

Source: © Valentina Todorova
Media companies continue to resist data democratisation

An International News Media Association (INMA) report has found that there is a resistance to data adoption by media companies.

3 days ago

Source: ©Brett Jordan
Twitter buys minority stake in Aleph

Twitter Inc has picked up a minority stake in Aleph Group Inc, the digital advertising firm stated recently as it seeks to go public in the US.

13 Jan 2022

Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce
Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

Consumers spent $1.14tn online globally during the 2021 holiday shopping season, compared to $1.1tn in 2020, according to newly-released Salesforce data. Notably, while Cyber Week saw muted digital growth in 2021, early November and late December...

13 Jan 2022

Source: Getty
Subscription economy to hit $275bn in 2022: Where's the growth coming from?

The global market value of the subscription economy will grow to $275bn in 2022, rising from $224bn in 2021, with physical goods claiming the largest share of the market, a new Juniper Research study has found.

11 Jan 2022



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