Refilwe Maluleke

Refilwe Maluleke

Managing Director at Yellowwood
Location:South Africa
Company:Yellowwood

Profile

Refilwe Maluleke is the Managing Director at Yellowwood.
Experience trumps channel
Experience trumps channel

Brands need to show up in relevant environments with tailored offerings and a seamless purchasing journey...

Refilwe MalulekeBy Refilwe Maluleke 6 May 2019

Up, close and very personalised
Up, close and very personalised

The shift to a more individualised society that values experiences more than goods has resulted in a strong drive towards personalisation...

Refilwe MalulekeBy Refilwe Maluleke 23 Apr 2019

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