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Approval of President Mbeki remains lowTNS Research Surveys, South Africa's leading marketing and social insights company, has conducted a series of surveys since 2000 that ascertain whether people feel the President is doing a good job as President of South Africa. These surveys are conducted amongst a sample of 2 000 SA adults from the seven major metropolitan areas of South Africa, interviewing them face-to-face in their homes, with a margin of error of under 2.5%. The latest reading was taken in April 2008. How does the President fare?For three years - from 2000 to 2001 - the President's approval rating lay generally in the low 30s. But, from February 2003, the percentage of people who felt that President Mbeki is doing a good job as President began to rise. By the end of 2003, it was in the low 40s. 2004 saw a remarkable rise with the Ten Years of Democracy celebrations and the successful second democratic elections. 2005 scaled new heights for the President, during which his approval score averaged 61%, up three points from his 2004 average of 58%. In 2006, after the fourth consecutive fall (to 54% in February) from his high of 66% in April 2005, his approval rating staged a recovery back to 61% but had dropped to 54% by year end. This level was maintained until June 2007 but the September reading showed a dramatic drop to 40%, the lowest since April 2003. The November reading showed a marginal shift upwards to 43%. However, in February 2008, the reading showed a sharp drop to 38% and the latest April reading of 37% confirms that sentiment towards the President has not improved, but remains at a low level. How consistent is the rating?
Analysis by area shows that, in April 2008, support for the President was highest in East London (65% - but down dramatically from the 87% figure in February) and lowest in Durban, Cape Town, Pretoria and the West Rand. Red arrows below indicate significant drops since February. Total metro SA - 37% approve (38% in February) (43% end 2007)
The President's approval rating showed some differences by black language groups: -> Zulu speakers - 39% (40% in February) (41% end 2007) And how is Jacob Zuma perceived as President of the ANC?In both February and April, TNS Research Surveys also asked people whether they felt that Jacob Zuma is doing a good job as President of the ANC. In metro areas, 36% felt that he is doing a good job in both studies but 26% and 24% respectively said “Don't know”.
Black males show the highest approval rating at 55%, with black females markedly lower at 46%. Jacob Zuma's approval rating at President of the ANC also drops off markedly for those aged 50 years and over. Regional differences are notable, with the Eastern Cape showing exceptionally low approval figures and Soweto, the East Rand and Durban showing the highest. Total metro SA - 36% approve
Jacob Zuma's approval rating showed some differences by black language groups: -> Zulu speakers - 64% (64% in February) Our take-outThe President's approval rating as President of South Africa remains low in the second quarter of 2008 after a considerable drop in the last six months of 2007. This fall has been across all race groups with only the Eastern Cape showing any strength. Jacob Zuma's approval rating as President of the ANC is also still quite low but a quarter of the people have adopted a wait-and-see attitude. Approval levels are low for whites (but have risen in the last two months) and for coloureds and Indians/Asians with a half of blacks giving a positive response. A marked improvement from residents of Soweto is evident. Technical noteThe studies are conducted amongst a sample of 2 000 adults (1260 blacks, 385 whites, 240 coloureds and 115 Indians/Asians) in the seven major metropolitan areas: they have a margin of error of under 2.5% for the results found for the total sample. The studies were conducted by TNS Research Surveys (Pty) Ltd as part of their ongoing research into current social and political issues and were funded by TNS Research Surveys. For more details, please contact Neil Higgs on 011-778-7500 or 082-376-6312. About TNSTNS is a global market information and insight group. Its strategic goal is to be recognised as the global leader in delivering value-added information and insights that help its clients make more effective business decisions. TNS delivers innovative thinking and excellent service across a network of 80 countries. Working in partnership with clients, TNS provides high-quality information, analysis and insight that improves understanding of consumer behaviour. TNS is the world's leading provider of customised services, combining sector knowledge with expertise in the areas of Product Development & Innovation, Brand & Communications, Stakeholder Management, Retail & Shopper and Customer Intelligence. TNS is a major supplier of consumer panel, media intelligence and audience measurement services. TNS is the sixth sense of business™.
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