Shoprite is FCB Activ's largest client. The agency handles all its advertising requirements in South Africa and has been assisting with its roll-out into Africa. The Shoprite Group currently trades in 17 countries in Africa, excluding South Africa, through its Shoprite and U$ave brands and recently opened its first store in India.
Pictured on the site of a new Shoprite store are Zuki Nyembenya and Andre October from FCB Activ with Emeka Ugbogu, FCB CenterSpread in Nigeria.