The bromance road movie follows a group of friends as they track down the missing link in their group, Siya, who's been traveling across Africa for years.
This was Sunu's second Castle ad this year for Ogilvy, following on from their popular, star-studded Superfans collaboration.
Sunu worked with largely the same cast, leveraging this to craft warm, authentic performances that suggested a real sense of shared history. His key focus was to make the audience feel the depth of the friendship, so that the final reunion would be genuinely emotional.
Taking it a step further, Sunu insisted on shooting part of the job in Malindi, Kenya to capture the authentic textures of both the location and the cast.
The result is a miniature blockbuster: a distinctly African celebration of good beer, good friends and good times, and a moving, message-on-a-bottle bromance about the lengths friends will go to for each other.
Title: Coming Home Brand: Castle Lager Client: SAB Agency: Ogilvy & Mather Johannesburg Creative director: Terry McKenna Senior copywriter: Justin Oswald Senior art director: Georja Romano Agency producer: Lesley-Anne Roe Director: Sunu Gonera Director of photography: Alard De Smidt Production co art director: Wendy Fredriksson & Michael Linders from Wigwag Production co producer: Julia Schnurr / Vjorn Du Toit Executive producer: Colin Howard / Kerry Hosford Editor: Gordon Midgley Post production co: Bladeworks Music: Marc Algranti, Pulse Music NY
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