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Optimize Agency Press Office
Optimize Agency is a strategic sponsorship agency that specialises in sports & entertainment. With experience in the local & international market, we represent the top sport & entertainment clients. Driven by pure passion for what we do, we assist in creating commercial partnerships that take experiences far beyond the event itself whilst driving commercial value.
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Latest news

Walking in Madiba's footsteps in Houghton for Mandela Day
This year, in celebration of Mandela Day, the Nelson Mandela Foundation hosted its inaugural Mandela Day Houghton Run on Sunday, 17 July, a day before what would have been his 104th birthday. 15 Jul 2022 Read more

Mandela Remembrance Walk & Run celebrated in numbers around the world
The Nelson Mandela Foundation and the Gauteng Provincial Government have hailed those who participated in numbers in this weekend's annual Mandela Remembrance Walk & Run, which was held as a completely virtual event this year. 7 Dec 2021 Read more

The perfect match: Isuzu announces Kgothatso 'KG' Montjane as its new brand ambassador
Isuzu Motors South Africa is excited to announce one of South Africa's most accomplished athletes, Kgothatso 'KG' Montjane, as its new brand ambassador. 19 Nov 2021 Read more

Africa and Europe's biggest business heavy hitters set to gather in Johannesburg for 'Southern Africa Europe CEO Dialogue'
Some of Africa and Europe's biggest blue chip business leaders will convene in Johannesburg this month to unlock economic opportunities in high-growth sectors at the 8th edition of the high-powered 'Southern Africa Europe CEO Dialogue'. 11 Nov 2021 Read more

Mandela Remembrance Walk and Run open to the world again this year
JOHANNESBURG - As an increasingly vaccinated world starts fighting its way back to a semblance of normality, it's almost time again for the eagerly-anticipated annual Mandela Remembrance Walk and Run (MRWR), taking place this year on Sunday 5 December 2021. 27 Oct 2021 Read more


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