Image source: Gallo/Getty.
Innovative messaging app tailor-made for Malians

Mamadou Gouro Sidibé of Mali could have continued his comfortable life working for the French National Center for Scientific Research, but in 2017 he decided to return to his country to develop Lenali-a voice-based social network app.

2 days ago

Image source: Gallo/Getty
How marketing with CSR at its heart can change the world

Fitting in perfectly with the rise of purpose-led marketing across the globe is Jeanne du Plessis, corporate affairs and citizenship leader at Procter and Gamble (P&G) South Africa. Du Plessis explained during a recent Meltwater webinar on the role of corporate social responsibility or CSR (Corporate Social Responsibility) in marketing that she's a passionate believer that business can and should be a force for good in the world.

By Leigh Andrews 14 May 2019

Instagram's @shop a curated showcase of shoppable products
Instagram's @shop a curated showcase of shoppable products

Instagram has launched a @shop account, essentially a curation of posts from online merchants that sell products through the image-sharing app.

14 May 2019