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Junior Digital Marketer

Remuneration:market-related 
Location:Cape Town, Pinelands
Remote work:Some remote work allowed
Education level:Diploma
Job level:Junior
Type:Permanent
Reference:#REIVirtual
Company:Reale Activation Pty Ltd


Job description

We are a dynamic and growing 15-year media business looking for a self-motivated, enthusiastic and tech-savvy Junior Digital Marketer who lives and breaths digital marketing who can also execute on our strategy.

Your big focus will be to research, implement, track and optimise our digital marketing campaigns, create and distribute multiple types of content across all of the company digital channels, including our website, digital magazine, newsletters, social media platforms, metaverse, events and other digital channels and work with a cohesive team.

Key responsibilities

You should have the ability to lead our brands online presence and sales by implementing various digital marketing campaigns from concept to execution.

Digital marketing management:
  • Develop projects to create content for both company and client campaigns that will reach and maximise user engagement;
  • Create, plan and implement content calendars and scheduling of campaigns across all digital channels;
  • Collating of relevant client advertising content, material and collateral
Content strategy:
  • Promoting and online content through company website, digital magazine, social media pages, events, webinars, newsletters and Metaverses.
Website management:
  • Optimise all company web pages and visibility of articles, blogs, videos, audio podcasts, webinars and event content;
  • Proactively build online traffic and lead generation via our omni-channel marketing channels to our website
  • Create sharing and landing pages to convert website visits into qualifying client leads converting into enquiries and online sales
Digital magazine publishing: 
  • Market, share and distribute digital magazine content across multi-channel digital platforms and track mag audience performance and promotion
Email marketing:
  • Create, build, coordinate and promote content for newsletter marketing using Mailchimp software;
  • Create weekly stats reports from Mailchimp to report, monitor, measure and improve emailer bounce rates, responses, leads and results
Social media marketing and community management: 
  • Optimise and manage targeted content to maintain company social media presence across all our social media platforms;
  • Drive engagement, interaction and sales via our social media channels, online videos, podcasts and web components
  • Analyse social media metrics on engagement, impressions, conversions and response rates
Online stats and analytics reporting: 
  • Monitor, gather, source and record customer leads onto spreadsheet that convert into sales through various channels via landing pages, referrals, former clients, Google resources and sales intelligence
  • Continously track, measure and improve results from all digital marketing activities


Requirements

  • Qualifications in digital marketing and social media marketing
  • Understanding of SEO and web traffic metrics
  • Minimum one-year digital marketing experience
  • Tech-savvy and MAC OS proficient with ability to adopt/learn about new technologies
  • Attention to detail
  • Video editing skills advantageous
  • Strong organisation and good time-management skills 


Company Description

REI is an investor platform specialising in content creation, digital marketing, eventing and metaverse services using engaging channels & immersive learning tools disseminating property & financial intelligence to inspire creative investing that’s different from traditional methods - aiding individuals, communities, investors & businesses to achieve their financial goals in a faster & smarter way.

Posted on 17 Aug 10:46, Closing date 16 Oct

Apply

Marisa George
marisa@rei.co.za
+27 21 7613848

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