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| JESSICA TENNANT VMLY&R SA's Live from The Edge presented both local and global thought leaders talking to the theme 'From Cultural Clichés to Brand Authenticity', addressing cultural relevance in the African context. Here, HeyHuman's Neil Davidson and Unilever's Lethepu Matshaba's thoughts on the subject... read |
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| NICKY BRAND Nicky Brand, senior business consultant at Acceleration writes that the women of 2030 will not be stereotyped and elaborates on research from Wunderman Thompson which identifies five emerging female archetypes for the modern marketer to consider...read |
| | FAREEZ JOULEY Chief innovation officer at Eclipse Communications, Fareez Jouley deep-dives into influencer marketing and how brands can find the right fit...read |
| | MOLIEHI MOLEKOA Moliehi Molekoa, managing director of Magna Carta Reputation Management Consultants discusses the path to growth for agencies in the age of digital...read |
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Advertising |
| ISSUED BY VICINITY MEDIA When it comes to location based mobile advertising, Vicinity Media's innovations are unmatched. Our Distance Window (DW) messaging is a prime example of our pioneering work, and we're excited to share test drive figures that back up our confidence... Read |
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Mobile |
| According to ICASA, the Invitation to Apply (ITA) for both the Wireless Open Access Network (WOAN) and the International Mobile Telecommunications (IMT) spectrum will be published no later than 30 September 2020... Read |
Social Media |
| GBENGA SOGBAIKE Gbenga Sogbaike, CEO at Plaqad comments on the state of influencer compensation in 2019/2020 based on a recent report - Influencer Compensation 2020... Read |
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