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#NedbankIMC2020: Andy Rice's four-box model for effective brand strategy

JESSICA TENNANT

The first speaker at the Nedbank IMC 2020 conference was none other than long-time industry veteran and brand strategy consultant Andy Rice, sharing learnings for establishing a successful, sustainable, change-resistant brand... read
#NedbankIMC2020: Marketing works... but what about during the pandemic [Part 1]

JUANITA PIENAAR

Verusha Maharaj, advertising and marketing lead at Deloitte Consulting unpacks how marketers can retain their existing customer base and embrace the new and also elaborates on how they can start building trust and get consumers to fall in love with their brands during the pandemic...read
Why the customer should be at the centre of your digital transformation efforts

HEIDI CUSTERS

Digital transformation, at its core, has always been about future-proofing businesses for survival in increasingly digital economies. Unlike most of life, which has been turned on its head during the COVID-19 crisis, digital transformation remains the same, only with the future businesses were preparing for, much closer...read
Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on

JESSICA VREDENBURG AND MEGAN PHILLIPS

So you finally hit the shops and cafes after weeks of lockdown. After disinfecting your hands, following the arrows around the shop or to your table, taking care to avoid others where possible...read
Advertising
Boomtown change of guard drives agile structure for the new world of business

MARION MARAIS, ISSUED BY BOOMTOWN

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Privacy concerns around the use of empathic media

ASHLIN PERUMALL

Read
The Gerety Awards judging begins
Branding
Garden Route branding agency wins Gold at international NYX Awards

MELISSA REITZ, ISSUED BY MAGNETIC CREATIVE

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Design
Cape Town Homemakers Expo virtual event launched

ISSUED BY HOMEMAKERS

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Digital
Integrating data, technology and content: The Ole!Connect way

ISSUED BY OLE!CONNECT

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Events & Conferencing
2020 winners of Africa's first Virtual Empowerment Awards announced

ISSUED BY TOPCO MEDIA

Read
Media
Google funds 25 South African publications
Online Media
Good Things Guy expands his online offering
Africa
What drove Asia's economic success stories, and what should Africa emulate?

MILLS SOKO

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Business
Global disruption can have local implications

SOROMFE UZOMAH

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New company on BizcommunityMore   |   Join
Garona Communications and Projects
Garona Communications and Projects started operation in 2008 and has a vast experience in Marketing and Communications. Our strength is our capacity to provide a wide range of solutions under one roof as well as our prompt and responsive customer service.
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Jobs offered
Senior Designer - Durban
Initiative Promotions and Designs is looking for a talented and passionate senior designer. See the web ad for more details. Read more >>

Twitter
MarketingEds
@MarketingEds
Australian regulator sues @Google for allegedly using consumer #data for #ads without clear consent https://t.co/K9pOg88My4
IMM_GSM
@IMM_GSM
The greatest advantage of AI in marketing is its ability to deliver personalisation in a customer-centric manner an... https://t.co/ulftj3MBxJ
Campaignmag
@Campaignmag
Twitter could not escape the impact of the coronavirus pandemic on the global advertising market, despite significa... https://t.co/ea1T2nVPcr
RedZoneZA
@RedZoneZA
Never before has the client-agency partnership been as critical in successfully positioning brands to be relevant t... https://t.co/YlmPSxbN9H
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New events to diarise
Retention, loyalty and advocacy are still being overlooked? - 28 Jul 2020, Live conference stream
So, how come so many companies and brands are struggling to deliver a stand-out, competitive and consistent/experience? Read more >>

Social Media Governance - Risk Management in an Evolving World - 30 Jul 2020, Cape Town
Join Meltwater for an in-depth look at Social Media Governance: Risk Management in an Evolving World. Learn how to develop a governance model and better manage social media risks. Read more >>

Advanced Photoshop
Multidimensions - 28 Jul 2020, Johannesburg

Three-Week Design Research for Design Thinking Course
DesignThinkers Academy - 28 Jul 2020 to 14 Aug 2020, Cape Town

Online Google My Business Workshop
The Divine Project House - 29 Jul 2020, Interactive Zoom Webinar

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