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SOUTH AFRICA

Grassroots trading to luxury leather leader: The journey of Jekyll and Hide
Grassroots trading to luxury leather leader: The journey of Jekyll and Hide

Jekyll and Hide founder Bernard Bultemeier talks luxury leather, global expansion, the challenges facing independent retail today and why we'll all be wearing backpacks soon...

By Lauren Hartzenberg 4 Sep 2018

SOUTH AFRICA

The modern marketer is a connected one
The modern marketer is a connected one

In the 1970s, people were served about 300 ads a day. Today it's about 5,000 ads a day. It's a product-polluted world with smart consumers, where it's no longer about differentiation, but about multiple and meaningful connections, says Carmen Murray, founder of Boo-Yah!...

By Jessica Tennant 2 Feb 2018

GLOBAL

Dolgachov © –
Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 19 Jan 2018

SOUTH AFRICA

BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy
BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy

On his visit to South Africa for the MMA (Mobile Marketing Association) Forum in Johannesburg on 2 November and Mobile Monday in Cape Town on 6 November, Adam Pattison, vice president, Americas & EMEA at BBM Messenger, shared insights into chat or dark social and how this is shaping the mobile economy...

By Jessica Tennant 20 Nov 2017

UNITED KINGDOM

Using 'the science of shopping' to track-and-target
Using 'the science of shopping' to track-and-target

LONDON, UK: Environmental psychologist Paco Underhill firmly believes that our environment influences our behaviour. He found a powerful (and profitable) application for his theories in the retail environment and founded what is now known simply as "The Science of Shopping."

By John Ginsberg 12 Jul 2011

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