Neeran Naidoo
Neeran Naidoo
Key steps to creating a crisis communications plan
Crisis communication is about business continuity and about protecting your brand and reputation. Too often corporates want to win public sentiment when there is an outcry about their bad behaviour. But, you seldom "win" in a crisis. All you can really do is neutralise the situation to protect your brand. The easiest defence to any crisis is a commitment to values. Crisis usually happens with companies stray from their values. That's my approach to managing crisis. It comes from many years at Woolworths and extensive research when I started Hewers, a dedicated crisis communication and reputation measurement consultancy.
Posted on 19 Aug 2019 21:59
Brian Tristam Williams
Brian Tristam Williams
The '4 Cs of business writing'? Hogwash.
The tone of this post is inappropriately trite for the medium. This rant would be better posted on a personal blog, where it would be subject to less scrutiny, and the irony of it would be on display to a smaller audience. For example, you advocate for as few words as possible, but you chose to go with “not one, not two, but five.” You could have just said “five,” you know? The cruft you added for emphasis is insipid and underwhelming. “No, no, no, no?” Are you sure you needed that fourth “no?” What were you saying about “simplest, shortest, cleanest?” “The goal, people,” - you keep going on these unnecessary, tepid, comma-encapsulated tangents—we understand that you are addressing “people.” Try to keep your sentences short; nobody needs the digression into “, in case you’re wondering,”. I’m sorry you feel that “obscure” is obscure, but then, how does “proffered” fit in on your pretentiousness scale? Add to that the incomplete sentences, the inconsistent use of different types of apostrophes and quotation marks, and the missing commas and hyphens, and I find my eyelids twitching, while I have subconcious nightmares about stones and houses made of glass.
Posted on 19 Aug 2019 10:58
The wisdom in not knowing
Good to see your still at it Mike.
Posted on 17 Aug 2019 16:15
Does switching off your geyser really save electricity?
All is well said,but I turn off the power as soon as the 1st shower begins. We are only two in the household and the power is on for 2 hours a day and we save 40% on totol electric bill.
Posted on 15 Aug 2019 11:46
5 Startup trends in Nigeria
nice, this is very good progress in africa
Posted on 14 Aug 2019 18:13
Mazda Southern Africa appoints Grey Advertising Africa
More like, these two ex lovers get back together. Back in the days of Ian Shepherd and Ann, Greys had the account. Well done...
Posted on 14 Aug 2019 15:50
To tackle climate change we need to rethink our food system
given that almost all of us breed and dress chickens and pigs in our backyards and the nearest grocery store is...... a once in a life time journey, by walking..... I don't think changes in our diet is the first baby step. but hey! that's just me.
Posted on 14 Aug 2019 07:41
Bank of Baroda slapped with R400k fine
So international regulators fine errant financial services providers in the millions of dollars, SA fines a paltry R400,000.Chalk that up to a small cost of doing business in SA.Fines must be meaningful to make a difference!!
Posted on 13 Aug 2019 16:48
Masilo Nkwe
Masilo Nkwe
No room for technophobia in direct selling industry
In marketing you need to adapt and go with the trends.
Posted on 11 Aug 2019 15:25
Bra Willy Seyama
Bra Willy Seyama
Decode kicks off social media training for government communicators
This is a great initiative - up-skilling public servants on leveraging social media marketing, if I have to say so myself. I commend Decode for this, and I hope the intended stakeholders see value and lurch on this opportunity.
Posted on 8 Aug 2019 14:17
'Levelling up' on quality education
Where can we get the App?
Posted on 8 Aug 2019 08:04
Webster Mapiye
Buying a home off-plan
Property development in this sector remains largely speculative. By its nature, where new office space cannibalises existing space, it compromises the tendency to cool down on its own (by market forces) . Maybe legislation such as spatial planning must regulate with one of the key objectives being avoiding oversupply for the good of the sector and the economy at large. Any collapse of this sector will take with it the financial sector and transmit through the rest of the economy.
Posted on 7 Aug 2019 09:22
Sasfin Bank sanctioned for non-compliance
Most firms pay lip service to training - good way to raise some money by fining them for such misdemeanours
Posted on 6 Aug 2019 22:50
Marius Toit
What car models were most in demand by South African car buyers in July 2019?
If the industry could start looking at what the customers want , we will get the cars we require....
Posted on 6 Aug 2019 13:41
#CEM19: Once you've lost consumers' trust, how do you re-establish it? KPMG responds
Has KPMG apologised to SARS and van Loggerenberg unreservedly? Otherwise they are a bunch of hypocrites.
Posted on 6 Aug 2019 12:27
How gender balance boosts business, raises global GDP
Interesting article but I’m not sure gender balance should be equated to gender equality, as one is forced whereas the other occurs naturally.
Posted on 6 Aug 2019 10:10
Rooi Rose adds podcast to its offering
Dankie vir die boek voorlesing. Genie dit baie.
Posted on 5 Aug 2019 13:34
Equinity. Horseracing like nothing you've ever experienced before
Wow this sounds like so much fun! When has anyone gone to a night time horse race? I'll be there for sure.
Posted on 5 Aug 2019 09:08
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