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Kangulu in action at the Heavy Chef event. Image via .
Business not on Instagram? Here's what you're missing...

What's the most popular hashtag on Instagram? If you attended the Cape Town version of Heavy Chef's Instagram for Business Masterclass with Musaba Kangulu, at Workshop 17 on Wednesday, 13 March, you'll know the likes of #Likeforlike, #metoo and #nofilter proved strong contenders, but the actual answer is #love. Here's a quick taste of further insights Kangulu shared with attendees...

By Leigh Andrews 13 Mar 2019

#Newsmaker: "I will always be a print girl" - Brand Cartel's Cilla Thompson
#Newsmaker: "I will always be a print girl" - Brand Cartel's Cilla Thompson

Brand Cartel's newly appointed Cilla Thompson tells us what it's like to be the oldest in the team and that all the office is missing is literally a pool and a flamingo. Oh and that she's rubbed shoulders with David Beckham and Antonio Banderas on shoot...

By Jessica Tennant 13 Mar 2019

FCB Cape Town and Hellocomputer campaign helps online florist bust the drought
FCB Cape Town and Hellocomputer campaign helps online florist bust the drought

A campaign created by FCB Cape Town and Hellocomputer for NetFlorist, South Africa's largest online florist and gifting company, came to the business's rescue when sales dried up in 2018...

Issued by FCB Africa 13 Mar 2019

Why top companies advertise on BusinessTech
Why top companies advertise on BusinessTech

BusinessTech offers South African companies exceptional reach and value-for-money to market their business and technology products...

Issued by BusinessTech 13 Mar 2019

Keyes captions this: "Driving through Cape Town on a sunny day."
#BehindtheSelfie with... Emily Keyes

This week we go behind the selfie with Emily Keyes, founder and CEO of The Talent Boom...

By Leigh Andrews 13 Mar 2019

The Purple Cow walking billboards campaign.
#OrchidsandOnions: Kudos for the walking billboards campaign

And Elon Musk scores an Orchid for showing he cares about dogs - but as for Chas Everitt...

By Brendan Seery 12 Mar 2019

South Africa's banks reduce advertising spend while digital banks grow
South Africa's banks reduce advertising spend while digital banks grow

Ornico and Financial Mail, along with a panel of advertising and marketing thought leaders, will analyse advertising in South Africa's financial services industry at the upcoming AdForum on 29 March...

Issued by Ornico 12 Mar 2019

Cal Fussman at the CTICC ahead of his YPO talk. Image via his .
#YPOEdge: Cal Fussman on the compelling social impact of storytelling on the long game

Last week, YPO hosted the world's largest gathering of CEOs right here in Cape Town, on 6 and 7 March 2019, for its Global Leadership Conference and YPO Edge, with the theme, 'Life of Re'. I spoke to master storyteller Cal Fussman about lessons he's learned from interviewing the likes of Simon Sinek...

By Leigh Andrews 11 Mar 2019

Key findings from Agency Scope UK 2018/2019
Key findings from Agency Scope UK 2018/2019

Having recently completed five months of intense fieldwork among the UK's leading companies which include many global brands, Agency Scope UK 2018/2019 has provided a few key insights from UK chief marketing officers...

11 Mar 2019

Gillette deodorant campaign '' by MediaCom Connections Tel Aviv is the most awarded campaign of 2018.
Results of Warc Media 100 announced

Warc has announced the results of the Warc Media 100, an independent annual ranking of the world's most awarded campaigns and companies for creativity and innovation in media...

11 Mar 2019

UN Women's 2019 International Women's Day image, as created by .
#FairnessFirst: #BalanceforBetter beyond Women's Day 2019 as the global gender pay gap widens

International Women's Day was celebrated on Friday, 8 March with the 2019 campaign theme of #BalanceforBetter. With reports that the global gender pay gap is actually widening despite increased awareness of the issue, we need to go beyond giving working women flowers and cupcakes in recognition of their contributions on the day...

By Leigh Andrews 11 Mar 2019

The SpaceStation and 24.com launch Social Display, a product to drive brand engagement
The SpaceStation and 24.com launch Social Display, a product to drive brand engagement

On 1 March 2019, The SpaceStation officially launched Social Display, a product developed by technology partner Polar to drive brand engagement...

Issued by The SpaceStation 8 Mar 2019

Continental Tyres to captivate South Africans once again with a bold, new campaign
Continental Tyres to captivate South Africans once again with a bold, new campaign

M&C Saatchi Abel will be showing how Continental Tyres are 'the future in motion' with a daring new campaign based on a brutally simple idea that effectively shows why the tyre brand is one of the world's best...

Issued by M&C Saatchi Abel 8 Mar 2019

Forget business as usual, build a brand ecosystem
Forget business as usual, build a brand ecosystem

Marketers need more than just optimised ad spend and clever campaigns to thrive in fast-changing times. We need thinkers who are prepared to shift business as usual...

By Lisa Steingold 7 Mar 2019

Ad industry well-placed to boost SA education
Ad industry well-placed to boost SA education

Our current challenges that include perpetual spoiler Eskom throwing shade at our economy should not distract us from South Africa's impressive achievements...

By Devon Meerholz 7 Mar 2019

The two most important quotes in marketing - Becoming an authority and expert in customers' eyes
The two most important quotes in marketing - Becoming an authority and expert in customers' eyes

Tiišetšo Maloma shares the two most important quotations in marketing he says will help you to become an expert in customers' eyes...

By Tiisetso Maloma 7 Mar 2019

Global register of female talent in ad industry launches
Global register of female talent in ad industry launches

Ad-women.com, a global register of female talent linked to the advertising industry has launched...

7 Mar 2019

Packaging ad company Pi Advertising sees 2,500% growth in impressions in first 4 months of operation
Packaging ad company Pi Advertising sees 2,500% growth in impressions in first 4 months of operation

Pi Advertising, a packaging advertising platform, has seen remarkable growth of 2,500% in the four months since it first launched its platform, as measured by the amount of ad-supported packaging it distributes every month across South Africa...

Issued by Pi Advertising 7 Mar 2019

What is madness worth? Lessons from Vince and Tony
What is madness worth? Lessons from Vince and Tony

We will get to the painting later. We need to go back 48 hours...

By Damon Stapleton 6 Mar 2019

Dani Hynes directs South Africans 'Making Strides' for Johnnie Walker
Dani Hynes directs South Africans 'Making Strides' for Johnnie Walker

Egg Films' Dani Hynes and McCann 1886 have collaborated on a TVC unpinning a new campaign for Diageo brand Johnnie Walker...

Issued by Egg Films 6 Mar 2019

Botha captions this: "Watching the sun set on the most southern point of the USA - at Key West, Florida."
#BehindtheSelfie with... Chris Botha

This week we go behind the selfie with Chris Botha, group managing director of Park Advertising - the holding company for Meta Media and The MediaShop...

By Leigh Andrews 6 Mar 2019

Lee Clow. © .
Ten ways to think like Lee Clow

As just about everyone in the advertising world must know by now, creative titan Lee Clow recently announced his retirement after 50 years in the business...

By Mark Tungate 6 Mar 2019

Stefania Johnson, advertising legend and former ECD and shareholder of FCB SA; Katherine Pichulik, founder and designer of Pichulik; Pride Maunatlala, head of marketing at TFG; and Jackie Burger, founder of Salon 58 and former editor-in-chief at Elle SA. © .
#SheSays: How to step out of your comfort zone to pursue a greater ambition

SheSays brought together a powerhouse panel of industry trailblazers to speak about career boldness and how they had to step out of their comfort zones to pursue greater ambition...

By Juanita Pienaar 6 Mar 2019

Minister of finance, Tito Mboweni delivering his budget speech for 2019. © .
#Budget2019: The aloe in the room

Mathe Okaba, CEO of the ACA, looks at the 2019 Budget and what the communication and advertising sector can learn from it...

By Mathe Okaba 5 Mar 2019

Print advertising in the top 10 of consumer touchpoints
Print advertising in the top 10 of consumer touchpoints

In the latest research commissioned by the Publisher Research Council (PRC), print advertising cracks the top 10 in the automotive category, placing second, clipped only by television, in the 'paid for' touchpoints...

5 Mar 2019

Brand Factor's best work: Part 1
Brand Factor's best work: Part 1

Brand Factor is less than a year old, and we're already on job number 210. So the team thought we would take stock of just how much work we've put out over the past 10-going-on-11 months...

Issued by Brand Factor 5 Mar 2019

Screen grab from the ad.
#OrchidsandOnions: You go, Mecer, just ignore the haters

Local is not only 'lekker', it's very much needed. But that doesn't help Vodacom, who gets an Onion for its 'pay to rollover' up-yours to customers...

By Brendan Seery 5 Mar 2019

Decimal Agency puts the anchor on Mirari Gin
Decimal Agency puts the anchor on Mirari Gin

Leading through-the-line advertising agency, Decimal Agency strikes again. This time, in the alcohol and beverage industry as they anchor down Time Anchor Distillery's Mirari Gin...

Issued by Decimal Agency 5 Mar 2019

Grand-Pa advertising explosion
Grand-Pa advertising explosion

MegaVision Media has partnered with global giant GlasxoSmithKline (GSK) over the past four years in the marketing of their Grand-Pa brand, Mzansi's well-known pain relief medication...

Issued by MegaVision Media 4 Mar 2019

Design Indaba CEO and founder Ravi Naidoo with David Droga, founder and creative chairman, Droga5. © .
#DesignIndaba2019: Droga: Make advertising that people give a shit about

Three days of Design Indaba inspiration culminated in headline act David Droga, whose career in advertising traverses Saatchi & Saatchi in London, Publicis, NYC, to starting his own New York-based agency, Droga5 in 2006...

By Terry Levin 4 Mar 2019

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