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The courage of creativity
The courage of creativity

Does it take courage to be creative? And what does courageous creativity look like in the broader communications landscape?

By Fareez Joulay 6 Dec 2021

Location Bank: in the business of helping yours
Location Bank: in the business of helping yours

A brand's reputation supersedes them and influences most consumers' buying decisions. Positive sentiment is bound to boost your online presence and contribute to increasing sales revenue...

Issued by Location Bank 3 Dec 2021

Womvest launch encourages women to invest in women
Womvest launch encourages women to invest in women

The official launch of Womvest (a play on "women investing in women") took place at Nirox Sculpture Park in Johannesburg with the theme celebrating women change-makers in the investment ecosystem...

Issued by Lume Communications 3 Dec 2021

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Developing a unified voice and view of the customer

Consumer data is priceless, especially in today's rapidly changing business landscape...

Kelvin JonckBy Kelvin Jonck 3 Dec 2021

FNB empowers SMEs in the digital media industry by extending relations with digital agency, Sprout Performance Partners
FNB empowers SMEs in the digital media industry by extending relations with digital agency, Sprout Performance Partners

With the rise in the usage of digital platforms to access content and solutions, FNB has ramped up its efforts to empower SMEs that are leading change in the digital marketing industry...

Issued by Sprout Performance Partners 3 Dec 2021

Grey launches Sensodyne 'Moments' global campaign
Grey launches Sensodyne 'Moments' global campaign

In a refreshing change from the clinical approach of past campaigns, the new Sensodyne 'Moments' campaign targets sensitivity sufferers with a simple, yet effective message - 'Life's too short for sensitivity'...

Issued by Grey Africa 3 Dec 2021

Source: © Kawin Samerphark
PR companies' role in US climate change politics highlighted

The Role of Public Relations Firms in Climate Change Politics, a new peer-reviewed study published today in Climatic Change argues that public relations (PR) firms are a major force in US climate change obstruction, influencing public perception of...

3 Dec 2021

No headaches for Panado's OOH advertising
No headaches for Panado's OOH advertising

Panado, a subsidiary of Adcock Ingram, is a household name in South Africa. The Panado brand is synonymous with pain and fever relief for both adults and children. Part of Adcock's marketing strategy was to book out-of-home (OOH) media spaces at...

Issued by MegaVision Media 3 Dec 2021

Source: © rawpixel
Social media: an opportunity for governments to engage their citizens

Social media offers governments a unique opportunity to directly interact with the public and enhance citizen engagement...

By Ireen Manyuha 3 Dec 2021

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The future of gaming for brands

As 2021 draws to a close, it is helpful to look back on the milestones, goals reached, and lessons learned...

3 Dec 2021

Viral insights on Black Friday [infographic]
Viral insights on Black Friday [infographic]

Meltwater, the global leaders in media intelligence, recently analysed the data, conversations and trends around Black Friday and Cyber Monday, across social and online news media in South Africa...

Issued by Meltwater 3 Dec 2021

Google delays return to office in Africa, Europe, Middle East
Google delays return to office in Africa, Europe, Middle East

Alphabet Inc's Google is delaying its return-to-office plan in Europe, the Middle East and Africa on concerns over the Omicron variant..

3 Dec 2021

Why mobile network operators need to provide enhanced CX
Why mobile network operators need to provide enhanced CX

An enhanced CX is key to attracting and retaining subscribers as mobile network operators seek to perpetually grow their subscriber base...

By Filip Filkovic, Martin Effiong 3 Dec 2021

Mobile gaming apps revenue from advertising to pass $100bn in 2021
Mobile gaming apps revenue from advertising to pass $100bn in 2021

The games segment is the largest and most lucrative category of the mobile apps industry and generates around 60% of total app revenue...

3 Dec 2021

The metaverse - to boldly go where no retailers have gone before
The metaverse - to boldly go where no retailers have gone before

Multi-channel, or clicks-and-mortar shopping, has been with us for years. However, with their movement restricted by Covid lockdowns, consumer adoption of digital shopping advanced at an unexpected pace...

Ryan McFadyenBy Ryan McFadyen 3 Dec 2021

Africa Tech Week Awards 2021 winners announced
Africa Tech Week Awards 2021 winners announced

Topco Media is excited to announce the winners of this year's prestigious Africa Tech Week Awards...

Issued by Topco Media 3 Dec 2021

A bumper year predicted for sponsorship as fan events make a comeback
A bumper year predicted for sponsorship as fan events make a comeback

Investment into sport and brand sponsorships is set to make a big comeback in 2022, as brands realise the potential of sponsorships and their capability to outperform other tools in the marketing mix, particularly when it comes to keeping audiences...

Issued by Mscsports 3 Dec 2021

TFG snaps up SA startup Quench
TFG snaps up SA startup Quench

TFG has agreed to acquire Quench, a local shopping platform and last mile delivery provider, as the Foschini and Markham owner looks to ramp up e-commerce capabilities...

3 Dec 2021

No business is too big or too small for Studio[K]irmack's automated image production solutions
No business is too big or too small for Studio[K]irmack's automated image production solutions

Cape-based Studio[K]irmack continues to lead the charge in offering large and small brands access to the best e-commerce photographic and digital imaging technology at competitive rates...

Issued by Studio[K]irmack 2 Dec 2021

All the 2021 Immortal Awards winners
All the 2021 Immortal Awards winners

The winners of the 2021 Immortal Awards have been announced and just four projects have been crowned Immortal by this year's jury...

2 Dec 2021

What to expect from BizTrends 02.02.2022
Nominations now open for 2021/2 Marketing Achievement Awards' Rising Star and Marketer of the Year
Nominations now open for 2021/2 Marketing Achievement Awards' Rising Star and Marketer of the Year

Between now and 17 December 2021, marketing professionals across the country are invited to nominate young, rising stars from within their organisations or partner companies for the Marketing Achievement Awards' Rising Star of the Year, and fellow...

Issued by Marketing Achievement Awards 2 Dec 2021

Merissa Himraj set to take the reins of major media house Wavemaker South Africa in 2022
Merissa Himraj set to take the reins of major media house Wavemaker South Africa in 2022

Merissa Himraj will assume the top position at Wavemaker South Africa, the South African division of the world's fifth largest media company, on 1 February 2022. She takes over as CEO SSA (Sub-Saharan Africa) from Lwandile Qokweni, who is stepping...

Issued by Wavemaker 2 Dec 2021

Relax, reality comes later
Relax, reality comes later

Imagine you are four guys in Liverpool in the early 60s. One day you decide you want to be famous...

Damon StapletonBy Damon Stapleton 2 Dec 2021

Having a data strategy is a crucial underpin to your customer's online user experience and your digital transformation
Having a data strategy is a crucial underpin to your customer's online user experience and your digital transformation

In my marketing and technology world, the insights delivered through data and analytics help brands to measure efficacy of a campaign, but also to understand their customers more intimately...

By Palesa Molukanele, Issued by Wunderman Thompson 2 Dec 2021

New York Festivals Advertising Awards open entries
New York Festivals Advertising Awards open entries

New York Festivals International Advertising Awards are now open for entries for the 2022 competition...

2 Dec 2021

Souce: © scyther5
Record growth of $771bn in 2021 for global advertising market

The global ad market has largely weathered the impact of Covid-19 so far, with a meteoric 23.8% rise to a total of $771bn this year...

2 Dec 2021

SA's most-watched YouTube videos in 2021
SA's most-watched YouTube videos in 2021

YouTube has released its 2021 Top Ten lists, celebrating 2021's biggest moments on the platform in South Africa...

2 Dec 2021

Source: © Stanley Ng
Publisher Support Services to challenge Google and Meta on content use

The Publisher Support Services (PSS, formerly the PDMSA) has declared its intention to challenge Google and Meta (Facebook) to be compensated...

2 Dec 2021

Source: © Mikko Lemola
Technology key to brands' CRM

Over half - 52% - of consumers would buy from their favourite brand, even if it were more convenient and cheaper to buy from one of its competitors...

2 Dec 2021

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Africa news

Source: © One Cub  2019 One CLub ADC Awards
2 Saffers named ADC 101st Annual Awards jury members

TJ Njozela, creative director at Grey Advertising Africa and Amr Singh, director at Fort have been named to serve on The One Club for Creativity's ADC 101st Annual Awards jury...

1 Dec 2021

Source: © rawpixel
Walt Disney Company Africa & MultiChoice Group sign multi-year distribution deal

A multi-year distribution deal for Disney's factual and family channels that air on DStv until 2024 has been signed...

1 Dec 2021

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