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Launches & Reviews News South Africa

Peugeot 5008, a new contender in the SUV market

The new Peugeot 5008 breaks new ground as a large seven-seater SUV in the C segment. As a new contender in this growing consumer market, 'ts name hasn't changed, but everything else has - boasting many strengths.

The all-new Peugeot 5008 SUV includes the latest version of the Peugeot i-Cockpit, Efficient Modular Platform 2 (EMP2), and a plethora of high-tech features that enhance comfort and safety.

Practicality

Behind the elegant, dynamic design lies a practical vehicle. With seven seats, the all-new Peugeot 5008 is the first SUV to offer modularity on par with that of the best people-carriers and a range of powerful, efficient engines and designs - including sporty GT Line

Image by Evan-Lee Courie
Image by Evan-Lee Courie

The segment has changed a lot since 2009, when the first-generation Peugeot 5008 was released, and since then a great number of SUVs have entered the market in nearly all segments.

This new kind of vehicle is an exceptional match for the expectations of today’s customers. It has taken but a few years for the SUV body style to become the only consistently growing sales share across all passenger vehicle segments in the last five years.

The SUV is truly a modern automobile, offering users the attractive combination of status, sophisticated technology, impressive practicality and driving emotions. It puts drivers at centre stage and answers their urge to go new places and experience new things.

So why make the new Peugeot 5008 an SUV, thereby abandoning the C-segment seven-seater people-carrier niche?

The answer is firstly because the people-carrier segment is almost exclusively a European phenomenon, while with the 5008 SUV we are looking at a worldwide market, and secondly, the incredible success of the C SUV appears to have been compensated by an erosion in demand for traditional saloons and people-carriers.

It is thought that most likely it is because today’s customers are ever more eager to break the mould of standard vehicle profiles. Furthermore, some of them, especially owners of people-carriers and estate cars, no longer want to be pigeonholed as drivers of merely utilitarian family vehicles.

Image by Evan-Lee Courie
Image by Evan-Lee Courie

And finally, everyone just wants to enjoy the whole benefit of driving one. These vehicles transform otherwise tedious trips into opportunities for driver and passengers to share a pleasant experience.

Demand and potential

In light of all this, the choice of design for the new Peugeot5008 was obvious: it would have to be an SUV.

Few car manufacturers currently offer large C SUVs, because this sub-segment is still developing, so there is a real demand and a lot of potential.

Today many drivers are drawn to the SUV concept and the positive images it projects, but they are also looking for volume, space, comfort, and utility compatible with the diverse aspects of their active lives. For these people, standard SUVs are neither a good fit (too small and lacking in modularity) nor a good deal (bigger SUVs are too expensive and too imposing). Even current SUV owners, who love the design of their vehicle and the status it conveys, often want more volume and versatility.

The new Peugeot 5008 SUV is thus clearly a modern automobile, offering a new on-board experience and smart features, and it has what it takes to stand out as the benchmark for its class.

The newly unveiled Peugeot 5008 SUV aims to achieve three objectives: to pursue the brand’s up-market move strategy; to be an international success and to become the leading (benchmark) C-segment large seven-seater SUV.

Step inside

The 5008 SUV can rely on its many strengths to reach these goals. It all begins with an interior that is nonetheless extremely practical.

No other vehicle in its class matches the new Peugeot 5008 SUV for its trailblazing design: optimised and efficient geometry, a roomy interior, and a range of smart features. It has inherited many traits of the Peugeot 2008 and 3008 SUVs that make the family of vehicles the most distinguished, modern, and stylistically consistent currently on the market.

Image by Evan-Lee Courie
Image by Evan-Lee Courie

To start off, there’s the truly unique driver’s environment. The first thing to see when opening the front doors is the latest version of the innovative, almost futuristic - Peugeot i-Cockpit, which offers vehicle occupants a novel driving experience that both surprises and delights.

It has it all: a compact steering wheel (the smallest on the market, across all segments), an 8-inch capacitive touchscreen, and a spectacular 12.3-inch high-resolution digital head-up instrument panel.

The latter will impress drivers with its superior graphics, elegant animations, and eye-pleasing transitions between modes that they can customise and configure. The responsive, user-friendly touchscreen puts all the information drivers need for a comfortable trip at their fingertips. The seven central satin chrome dashboard switches offer quick access to the main passenger comfort and safety functions: radio, air conditioning, satellite navigation, vehicle settings, telephone, apps, and hazard warning lights.

However, that is only the beginning of the sensory experience in store for passengers. Both the Allure and GT Line versions also feature an extra button, next to the dashboard switches, to take things up a notch.

With i-Cockpit Amplify, be prepared for a richer driving experience that stimulates four senses at once:

  • sight, by adjusting screen colour and compartment lighting intensity

  • hearing, via musical ambience settings

  • touch, through five different multipoint seat massage programmes

  • smell, with a fragrance diffuser.


The vehicle offers its occupants two predefined sensory environments: ‘Boost’, in tune with a dynamic driving style, and ‘Relax’, for a mellower ambience. Both can be fully customised, to accentuate the pleasure of driver and passengers alike, and guarantee a unique on-board experience.

This on-board experience is also enhanced by interior details that greatly magnify perceived quality and the modern feel of the passenger compartment.

There's more

The 2.84m wheelbase of the all-new Peugeot 5008 SUV makes it the most liveable of C-segment SUVs.

The Efficient Modular Platform (EMP2) is specified with a wheelbase 16.5 cm longer than the Peugeot 3008 SUV, and is 11cm wider than the original 5008, and second-row passengers, have 60mm more knee room.

The overall length of the vehicle (4.64m) remains compact, yet for a spacious C-segment vehicle, the new Peugeot 5008 SUV—though 19cm longer than the Peugeot 3008 SUV and 11cm longer than the original version of the 5008—is still one of the most conservatively proportioned and its extra length makes it roomier for passengers.

The vehicle’s optimised architecture is only part of the package on offer.

It stands out in the market with an innovative configuration:

  • three matching, separate, folding and tilting seats in the second row
  • two removable, separate, folding seats in the third row.


  • The two covers of the boot floor form a perfectly flat surface when folded down, and they can also be easily tucked away behind the third-row seats when these are in use.

    Image by Evan-Lee Courie
    Image by Evan-Lee Courie

    Controls on the top of the second-row side-seat backs facilitate access to the third-row seats. In just one movement, the second-row side seats tilt and slide forward for easier third-row entry.

    But that’s not all. The vehicle’s clever design inspired engineers to make these extra seats easily removable. Their modest weight (<11kg) and a single control make them easy to extract, so users can expand boot volume when needed. Each third-row seat that is removed yields 39dm3 (VDA 210) more space.

    This makes for a huge boot capacity – one of the biggest in the category. With up to 780 dm3 (VDA 210), or 1,060l, in 5-seat configuration, the boot is 100dm3 larger than the original 5008. Even with the third row seats installed and folded, boot space is over 700dm3. Its flat, uncluttered volume and low boot sill (676mm), in combination with a foldable front passenger seat, allow the SUV to carry especially long loads (potentially up to 3.20m).

    A practical hands-free smart electric tailgate opens and closes quickly and effortlessly when activated – simply by placing your foot under the rear bumper.

    The spacious, functional, modular, practical and cleverly designed interior of the new Peugeot 5008 SUV meets all the challenges of daily lives and adapts to a multitude of situations.

    Adding further to that is a host of accessories (sockets, boot cover, blinds, ‘aeroplane’ trays on the back of the first row seats, hooks, cupholders, etc.) and storage spaces (38 l in total, distributed throughout the passenger compartment) for a much greater on-board experience.

    The design, equipment, on-board technology, high-quality materials, and detailing distinguish the passenger compartment of the all-new Peugeot 5008 SUV from any other in its market. The interior is an invitation to take a seat and enjoy a special experience travelling in comfort, serenity, and luxury. Its exterior fully complements this image.

    Imposing exterior

    The all-new 5008 features all the SUV Design. All the hallmarks are there: long, horizontal bonnet; vertical face; and raised body line. The inspired design conveys power and respect, each line and curve perfectly positioned to project balance and uniformity. The contours of the new 5008 SUV are both harmonious and elegant for a vehicle of its size.

    While the all-new SUV has been extended (by 19cm, including a longer 16.5-cm wheelbase), its height remains the same (1.64 m with roof bars – standard on all models), which gives it a long and dynamic profile.

    Image by Evan-Lee Courie
    Image by Evan-Lee Courie

    Its striking form is accentuated by a raised body plane; the top trim beautifully frames the glazed surfaces, including the rear corner window; and an elongated roof that suggests fluidity and agility - clean, crisp, and contoured. The GT Line features a contrasting Black Diamond glossy black roof projects still greater prestige, elegance, and modernity.

    At the limits of the next vehicle size segment and the world of premium car manufacturers, the all-new Peugeot 5008 SUV emanates an authentic aura of luxury.

    Company engineers had a clear mission: to make this imposing SUV a leader for road handling and to procure driving enjoyment through assured road handling with precise steering feel.

    Mission accomplished: despite its larger size, the all-new Peugeot 5008 SUV offers astonishing levels of agility and safety, so that even the shortest trip or routine outing becomes a pleasurable experience.

    Digital connectivity

    Like its driver, the all-new Peugeot 5008 SUV lives within its time. Functions like the mirror screen and 3D navigation fulfil the driver’s need to remain connected while behind the steering wheel and stay on course without stress.

    A step closer to reality, the 3D navigation system displays buildings and landmarks while taking driver preference into account. One turn of the steering wheel dial switches the navigation system output from the 8-inch capacitive touchscreen to the 12.3-inch high-resolution digital head-up instrument panel for easier reading.

    The mirror screen function displays a copy of your smartphone screen to the vehicle’s touchscreen for easy app access. It is compatible with MirrorLink (Android), Android Auto, and Apple Carplay. Pressing a button on the steering wheel activates smartphone voice recognition (Android S-Voice or Apple Siri). Drivers can thus keep their eyes on the road while safely placing a call, selecting music, reading and sending text messages, or requesting an itinerary.

    Whatever engine or style the customer chooses, the optimised architecture of the all-new Peugeot 5008 SUV makes it a high achiever.

    To begin with, it’s lighter than its predecessor. The EMP2 platform has the perfect balance between mass, strength, and functionality on all levels to yield a vehicle that weighs 95 kg less than the original 5008.

    It gets better though. The vehicle’s aerodynamic design and optimized external dimensions give it one of the lowest drag areas (CdA) in the segment at 0.76 m2 (for the best vehicle versions).

    High-performance petrol or diesel engines make the new Peugeot 5008 SUV a pacesetter in the market of large seven-seater C-segment SUVs.

    Whether the choice is petrol or diesel, all versions stand out above their competitors with engines of the same power class.

    There are two petrol engines available for the all-new 5008 SUV: 1.6L THP 121kW six speed automatic; and 2.0L HDI 110kW six-speed automatic

    Peugeot pride

    A Peugeot customer must drive with confidence knowing that as part of the “pride” Peugeot South Africa pledge to keep our customers comprehensively covered in every way possible.

    The five pillars of Peugeot pride are:

    • A 5 year / 100 000km comprehensive warranty
    • A 5 year / 100 000km comprehensive service plan
    • Customer support: roadside assistance, 24-hour Customer contact centre, Licence renewal reminder, Service plan and warranty expiry notifications.
    • Customer experience: A service experience that can be trusted and believed in
    • Peace of Mind Service and Repairs: Complimentary health check. Courtesy transport for all warranty repairs for 48 hours. Peugeot Parts basket that will always be competitively priced. Safety film option; tracking solution option; MicroDot; My Peugeot App

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