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Nestlé launches Regional Alliance for Youth in sub-Saharan Africa

Nestlé and its regional partners have joined forces to launch the Regional Alliance for Youth in sub-Saharan Africa to promote employability for young people.


The alliance, which will focus on creating and implementing employability programmes, mentorship and training initiatives designed to equip young people with essential workplace skills, is part of the company’s business-driven movement Alliance for YOUth, launched in Europe in 2014.

Today, young people aged 15-24 account for one out of every six people globally, with 20% of the total youth population living in Africa alone.

This demographic trend is also exacerbated by the 71 million youth worldwide who are unemployed, while over 500 million are under-employed or stuck in uncertain or precarious jobs. Unemployment among youth in sub-Saharan Africa reached nearly 30% in 2016. Without concerted action, it is expected that nearly 50% of youth in the region will be unemployed by 2025.

“We believe that investing in youth is vital for thriving, resilient communities, and helps to build our business too,” said Rémy Ejel, market head for Nestlé Central and West Africa. “Young people are the next generation of employees who will keep our company competitive, the farmers who will grow the crops we need, and the entrepreneurs who will help us reach new markets, regardless of their field or level of expertise. This is just the beginning,” he added.

Regional support


The alliance was launched in Côte d’Ivoire on 30 October and Angola on 31 October, and will launch in South Africa on 4 November.

With the support of the Government of Côte d’Ivoire through ‘Agence Emploi Jeunes’, a government agency that promotes youth employability and employment, and the International Labour Organization, the regional members of the alliance in Côte d’Ivoire also include Bolloré, Groupe NSIA, MTN, Nielsen, Publicis and Nestlé.


“Nearly 77% of the Ivorian population is aged under 35, which means that concrete actions must be taken to provide more opportunities and help to integrate these young people into the workplace,” said Zain Reddiar, general manager for human resources at MTN in Côte d’Ivoire. “At MTN, we are ready to effectively contribute to this project, which we are sure will help a large part of that population.”

Similarly in Angola, the alliance will be launched in partnership with the Government of Angola, the Swiss Embassy, ADPP, Nestlé and other private companies from different sectors operating in Angola.


Promoting employability


The alliance will combine the efforts of partner companies on hiring, skilling up and training young people by targeting tier three and four universities and vocational schools in and outside of capital cities.

These will be achieved through CV and interview skills-building workshops, identifying career opportunities and accessibility, and offering career-counselling sessions – reaching about 500 youths in Angola by 2020, and 5,000 youths in Côte d’Ivoire by the same period. In addition, about 10,000 youths will be reached every year thereafter in Côte d’Ivoire.

As part of the alliance, a flagship initiative will be identified and be jointly owned and implemented by members.

Nestlé founded Alliance for YOUth five years ago to help prepare young people to enter the professional world. In 2017, it was launched in Chile, Colombia, Mexico and Peru, and in Argentina, Brazil, Paraguay and Uruguay a year later. It was also recently launched at the World Economic Forum in Davos in 2019 with 20 other international organisations.

By joining the Regional Alliance for Youth, companies – irrespective of size or turnover – can help to create a long-lasting impact for young people, while also enhancing their business, staying competitive and reaching more consumers.
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