Trending
- Sabre EMEA 2024 Awards: Razor PR, Retroviral top SA agenciesDanette Breitenbach
Elections 2024
Jobs
- Telesales Representative Durban
- Print Media Sales Representative Roodepoort
Rejuvenation of local print media
The Rosebank Killarney Gazette demonstrated a myriad of print insert products recently – from the impressive insert jacket, to an A4 and A3 single sheet insert, a PowerWrap and an eight-page feature insert with an interactive competition by Canon. Readers were thrilled with the range of advertising and were captured by the brands using these different formats.
“A huge advantage of using print innovation products, and even inserts and competition elements in our papers, is they encourage people to touch and feel your brand and increase the potential to keep the information in the home for longer,” says sales director of Spark Media, Olav Westphal.
The print order of the Rosebank Killarney Gazette has increased from 27,000 to 40,000 copies effective 26 May to incorporate areas that were previously part of the Joburg East Express and North Eastern Tribune areas, thus expanding its footprint.
Spark Media
Spark Media, a division of Caxton and CTP Publishers and Printers Ltd is an advertising and media-solutions, sales company. We represent Caxton-owned local newspapers, as well as selected independent publications in sub-Saharan Africa. We offer solutions that focus on location-targeted content.
- Spark Media ‘leaps into local’ with new digital ad offering29 Feb 09:52
- New advertising opportunities for retailers as load shedding changes consumer purchase patterns30 Jan 09:45
- Spark Media in the 'Big Apple' for Retail's Big Show08 Mar 09:44
- Local papers continue to dominate as SA's top-performing print media01 Mar 11:39
- Q3 Audit Bureau of Circulations Analysis (ABC/VFD)22 Nov 07:38