Musa Kalenga presents “New ways for New Days” at #BizTrends2021 online event on Thursday, 28 January 2021.
Here's a sneak preview of what you can expect from BizTrends2021 - Towards New Norths & New Narratives on Thursday, 28 January 2021. We invite you to join us as trend 'rockstars' point to new 'north stars'...
Bizcommunity.com 7 Jan 2021
On average, I think most are between the “Technology Trigger” and “The Tough of disillusionment.”The technology trigger is super early stage and in fact likely not internal innovation, but innovation forced by external changes in the market - i.e Covid-19. At this stage the expectations of technology generally are unrealistic and not achievable. This stage leads to a flurry of activity and panic driven decision-making and often ends in tears. The Trough of disillusionment is the outcome of knee-jerk reactions to innovation and in South Africa many companies feel “duped” or let down by the promise of innovation.
The problem in Africa is about a systematic approach to unlock the opportunity. Based on the Gartner Hype Cycle, most companies will struggle to capture a market opportunity because of a lack of skill and foresight.
STEM remains an important opportunity around the building blocks of a competent population of the future and much more can be done to support alternative ways of learning STEM subjects.There is also an opportunity for a narrow, much more intense focus on STEM-only curriculum. There may be an argument of reduced cost and hyper focus on these core subjects.
Technology is changing the future of business and Musa Kalenga's achievements in digital, are testament to this. Kalenga, chief future officer at Brave Group, was announced as Best Individual Contribution to Digital at the 2020 IAB Bookmarks Awards...
Brave Group 20 Mar 2020
In marketing and advertising, programmatic marketing as well as performance marketing will be increasingly valuable for marketers and brands. Both are areas of marketing that can create and deliver immense value.Artificial intelligence across almost every sector is becoming a key topic to debate and discuss. This begins by operationalising AI in organisations starting with data strategy, but also more importantly - the “softer issues” like ethics in the field of AI.
There is also a gaping hole regarding “policy formulation” with regards to all of the above on industry bodies.The curriculum that marketing students are exposed to also needs to evolve to meet the new market demands.
#Biztrends2021 New North & New Narratives - Register now for 28 Jan 11h00 Don’t miss trend forecasts from @dionchang @fluxtrends @bronwynwilliams Doug Place of @NandosSA @annnurock @musakalenga @ndeyelle @Luzuko_Tena and @BoniswaPezisa https://t.co/x4HewYZpHT pic.twitter.com/P72kdTioRx— Bizcommunity.com (@Bizcommunity) January 25, 2021
Musa Kalenga, CEO and founder of Bridge Labs, delivered a keynote talk at the #BizTrends2021 live virtual event held on 28 January. In his talk, Kalenga discussed creating new ways to adapt to our new days...
Imran Salie 2 Feb 2021