Mobile gadget gamers take lead in US
"The size of key gamer segments are shifting, with mobile gamers now representing the largest gamer segment, edging out core gamers, which was the largest segment in 2011," NPD said in a release.
Ranks of US videogame players decreased by nearly 12 million, or 5%, from last year to 211.5 million, according to a "Gamer Segmentation 2012: The New Faces of Gamers" report.
'Given the long life-cycles of the current (videogame) consoles and the increasing installed base of smartphones and tablets, it's not surprising to see a slight decline in the core gamer segment," said NPD analyst Anita Frazier.
"It's the revenue contribution of the core gamer segment that continues to outpace all other segments and remains vital to the future of the industry."
The number of "mobile and digital gamers" grew while the other five segments of the market measured in the NPD report registered declines.
Other gamer categories included personal computer gamers and families.
"Looking across the total gaming audience, we see a tremendous impact from mobile gaming, particularly on smartphones and tablets," said Frazier.
Source: AFP via I-Net Bridge
Source: I-Net Bridge
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