Trending
- Sabre EMEA 2024 Awards: Razor PR, Retroviral top SA agenciesDanette Breitenbach
- Clothing brand Curve Gear opens new store in Tygervalley CentreLindsey Schutters
Elections 2024
Advertise your job ad
Jobs
- Account Sales Agent Nelspruit
- Area Sales Consultant Bushbuckridge
- Outbound Sales Associate Nelspruit
- Promoters Bushbuckridge
- Mid-Level Visual Designer Cape Town
- General Sales Worker Bushbuckridge
- Field Sales Representative Nelspruit
- Sales Representative Malelane
- Area Sales Consultant Hazyview
- Promoters Nelspruit
Pivotal forecasts Amazon's advertising revenues will reach $38bn
According to Pivotal Research, Amazon's advertising revenues are expected to surpass any other Amazon business by reaching $38bn in the next five years. Following conversations with marketers about the presence of the Amazon Advertising Platform, Pivotal has also initiated coverage of the e-commerce company.
The investment research firm doesn't believe Amazon's revenue will reach Google's and Facebook's in five years, estimated to be $215bn and $59bn respectively, however, it maintains that its ad revenue will make Amazon a clear "third force" in data-driven advertising.
Read more on this at Ad Exchanger.