Tractor Outdoor rolls out largest Western Cape digital sign
Tractor Outdoor rolls out largest Western Cape digital sign

Tractor Outdoor have now increased their Cape Town digital network to include the largest third-party digital situated on the Atlantic Seaboard...

Issued by Tractor Outdoor 2 days ago

Toyota SA, FCB Joburg create beaded billboard as Corolla love letter
Toyota SA, FCB Joburg create beaded billboard as Corolla love letter

This Heritage Month, Toyota South Africa and FCB Joburg have created a 'beaded billboard' to celebrate the love Toyota Corolla owners feel every time they drive their cars...

Issued by FCB Africa 2 days ago

Dior and Primedia Outdoor spread JOY in Cape Town and Johannesburg
Dior and Primedia Outdoor spread JOY in Cape Town and Johannesburg

Primedia Outdoor continues to boost its mall portfolio as the premium outdoor media provider collaborates with Dior on a month-campaign for the launch of its new perfume, JOY...

Issued by Primedia Outdoor 3 days ago

Screen grabs from the ad.
#OrchidsandOnions: Nike's Caster Semenya ad just does it

Great marketing is one thing, poor customer service and incompetence is another - and that's why Telkom gets both an Orchid and an Onion this week...

By Brendan Seery 18 Sep 2018

Give your brand the space to grow on Bizcommunity
Give your brand the space to grow on Bizcommunity

Give your brand the space to blossom on the biggest B2B website, catering to 18 professional industry sectors and niche audiences across Africa...

Issued by Bizcommunity.com 14 Sep 2018

Soweto Gold captures the market with its free Wi-Fi-enabled 3D wall murals
Soweto Gold captures the market with its free Wi-Fi-enabled 3D wall murals

Soweto Gold, the golden lager expertly brewed in Soweto, wanted to contribute to making social gatherings eKasi just a little more special by commissioning wall murals with built-in free Wi-Fi...

Issued by Owakhe Media 13 Sep 2018

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How significant is DOOH vs static OOH?

JCDecaux OneWorld launched AM4DOOH, a research project which exposed 500 people in four European markets to a digital virtual city's adverting...

By Danette Breitenbach 11 Sep 2018

Shifting global media spend patterns
Shifting global media spend patterns

It is not news that print is in decline globally. According to Bloomberg, In the US in 2018 Newspaper spend is set to decline by 18,7% and magazines by 14.5%...

By Greg Benatar 28 Aug 2018

Three keys to successful digital content that influences buying decisions
Three keys to successful digital content that influences buying decisions

You might think that the magic formula to great digital signage content equals awe-inspiring visual effects and hours of animation...

Issued by Moving Tactics 24 Aug 2018

Tractor Outdoor expands their digital network nationally
Tractor Outdoor expands their digital network nationally

Tractor Outdoor has recently expanded their digital network to the Gauteng and Eastern Cape provinces...

Issued by Tractor Outdoor 24 Aug 2018

Sweet summertime is always the best of what might be
Sweet summertime is always the best of what might be

The season of fun in the sun is on its way and the countdown to white sand and blue seas has begun. What better time to plan your AutoReach promotion and reach this holiday audience?...

Issued by AutoReach 23 Aug 2018

Media Inflation Watch 2018 Jan-Mar data released
Media Inflation Watch 2018 Jan-Mar data released

The Media Manager Online has been updated with new Inflation Watch data and it now provides a first look at 2018...

21 Aug 2018

Primedia Outdoor launches Radio-to-Road synergy in Zambia
Primedia Outdoor launches Radio-to-Road synergy in Zambia

Primedia Outdoor's Radio-to-Road initiative in Zambia is an integrated multi-channel solution that enables audio and visual channel synchronicity allowing clients to create high-impact campaigns...

Issued by Primedia Outdoor 20 Aug 2018

#Loeries2018: The work that's expected to fly
#Loeries2018: The work that's expected to fly

Keeping to the Women's Month theme, we asked a couple of female local jurors to select this year's Loeries predictions in their respective judging categories...

By Jessica Tennant 17 Aug 2018

#Loeries2018: All the print and out of home crafts finalists!
#Loeries2018: All the print and out of home crafts finalists!

Finalists in the print and out of home crafts categories have been announced for the Loeries 2018...

16 Aug 2018

#Loeries2018: All the out of home finalists!
#Loeries2018: All the out of home finalists!

Finalists in the out of home categories have been announced for the Loeries 2018...

15 Aug 2018

Grid takes branding to new heights
Grid takes branding to new heights

As part of Absa's recent rebrand, I interviewed Grid Worldwide's chief experience officer Yatish Narsi to find out how they came up with the idea to conduct a drone show to showcase the vision for the brand, South Africa and the African continent as a whole...

By Jessica Tennant 15 Aug 2018

Ian Mackenzie is ECD at Canada's FCB Six and this year's Loeries ‘integrated campaign’, ‘print and out of home (OOH)’ and ‘print and out of home crafts’ jury president.
#Loeries2018: "Don't get stuck in your advertising filter bubble" - Ian Mackenzie

It's finally Loeries Creative Week 2018! Here's some insight from Ian Mackenzie, ECD at FCB Six, Canada and this year's Loeries 'integrated campaign', 'print and out of home (OOH)' and crafts jury president...

By Leigh Andrews 10 Aug 2018

Tractor Outdoor welcomes Lizelle McConnell to the team!
Tractor Outdoor welcomes Lizelle McConnell to the team!

Tractor Outdoor recently appointed Lizelle McConnell to join their sales team in their Joburg branch...

Issued by Tractor Outdoor 8 Aug 2018

Posterscope OOH conversations
Posterscope OOH conversations

On Wednesday, 25 July, Posterscope South Africa hosted their annual out-of-home (OOH) media conference at the Exclusive Books Social Kitchen and Bar in Johannesburg, Gauteng...

Issued by Dentsu Aegis Network 7 Aug 2018

#Newsmaker: One Ogilvy, two remarkable women
#Newsmaker: One Ogilvy, two remarkable women

Ogilvy South Africa recently appointed Vicki Buys as MD of the Cape Town operation and Tassin Albertyn as head of delivery...

By Jessica Tennant 7 Aug 2018

How to change a brand in 10 days
How to change a brand in 10 days

While there's been much debate about the bank's new logo, the actual task of rolling out Absa's vision across hundreds of OOH sites had print solutions companies burning oil day and night...

By Robyn Fischer 23 Jul 2018

Alliance Media Mozambique awarded for excellence in OOH
Alliance Media Mozambique awarded for excellence in OOH

Recently Alliance Media Mozambique was awarded the PMR (Professional Management Review) Golden Arrow Award at a ceremony at the Radisson Blu Hotel in Maputo, Mozambique...

Issued by Alliance Media 17 Jul 2018

What's up in the world of digital OOH in SA?
What's up in the world of digital OOH in SA?

Craig Wallis from MediaShop offers a snapshot of what's going on regarding digital in SA's OOH industry...

By Craig Wallis 6 Jul 2018

Primedia Outdoor continues to expand its digital footprint in sub-Saharan Africa
Primedia Outdoor continues to expand its digital footprint in sub-Saharan Africa

As part of growing its digital footprint in sub-Saharan Africa, Primedia Outdoor has recently gone a step further to install new 4m x 8m and 3m x 6m LED screens in eSwatini and Lesotho respectively...

Issued by Primedia Outdoor 5 Jul 2018

MegaVision invests in the future
MegaVision invests in the future

In challenging economic climates, such as we are experiencing at the moment, it is important for all businesses, small to medium ones in particular, to be more prudent and make decisions focused on growth potential...

Issued by MegaVision Media 22 Jun 2018

Cannes Outdoor Lions Grand Prix winner: The Daily Show Presents: The Donald J Trump Twitter Library.
#CannesLions2018: Outdoor Lions winners!

The 65th annual Cannes Lions Festival of Creativity continued on 19 June with the 2018 Cannes Outdoor Lions announced during the Communication award ceremony...

19 Jun 2018

#CannesLions2018: Outdoor Lions shortlist
#CannesLions2018: Outdoor Lions shortlist

The Cannes Lions Outdoor Lions shortlist has been released...

18 Jun 2018

Signarama - The way to grow a successful business
Signarama - The way to grow a successful business

As part of a global rebrand in 2013, Signarama changed their tagline from "Where the World goes for signs", to "The way to grow your business"...

Issued by Signarama 13 Jun 2018

The Classic award went to music streaming company Spotify. Image supplied.
Winners of 2018 Fepe International Awards announced

The International Out of Home Association Fepe International has announced the winners of its 2018 Awards, presented at its annual Congress in Sorrento on 7 June...

8 Jun 2018

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