Chatbots are the future of customer communications
Chatbots are the future of customer communications

Two technologies that are set to have a particularly big impact on customer communication going forward are chatbots and machine learning...

By Brent Haumann 3 days ago

Gartner reveals customer experience myths
Gartner reveals customer experience myths

Gartner analysts discuss best practices and pitfalls of the customer experience journey...

19 Sep 2018

6 top tips for effective customer engagement on mobile
6 top tips for effective customer engagement on mobile

Speaking at this year's annual PriceCheck Awards ceremony, CEO Kevin Tucker noted that the Tech and E-commerce Awards are more important than ever before...

By Lynette Hundermark 18 Sep 2018

Progressive companies should turn CX into a competitive advantage
Progressive companies should turn CX into a competitive advantage

Decision-makers need to understand that to use Customer Experience (CX) for competitive advantage, their customer-facing staff must be ready to switch hats on the fly and do so flawlessly...

By Chantel Troskie 17 Sep 2018

AfricaCom 2018 takes place in Cape Town, 13-15 November 2018.
Celebrating Africa's digital heroes in 2018

AfricaCom will once again reward the success and innovation of those companies and individuals in Africa that are leading Africa through the Fourth Industrial Revolution...

14 Sep 2018

Give your brand the space to grow on Bizcommunity
Give your brand the space to grow on Bizcommunity

Give your brand the space to blossom on the biggest B2B website, catering to 18 professional industry sectors and niche audiences across Africa...

Issued by Bizcommunity.com 14 Sep 2018

SA's growing appetite for convenience an opportunity for retailers, manufacturers
SA's growing appetite for convenience an opportunity for retailers, manufacturers

South African consumers are facing an increasingly stressful, time-starved lifestyle which has created a burgeoning demand for convenient solutions that can help simplify their lives...

12 Sep 2018

Silversoft partners with Deltek to deliver WorkBook agency management software to South Africa
Silversoft partners with Deltek to deliver WorkBook agency management software to South Africa

Through the expanded partnership, Silversoft will now be the primary sales, implementation and support partner for Deltek's WorkBook solution in South Africa...

Issued by Silversoft 10 Sep 2018

The new battleground of customer experience
The new battleground of customer experience

Wayne Hull highlights that for CEOs and CMOs alike, addressing customer experience will be the key imperative in 2018 - and not merely at the B2C level, but B2B and B2B2C too...

By Wayne Hull 7 Sep 2018

Recognising, rewarding and retaining your 'high value' customers
Recognising, rewarding and retaining your 'high value' customers

In an increasingly tough economic environment, businesses must do all they can to not only attract new customers, but look after existing ones - especially those who are categorised as 'high value'...

7 Sep 2018

data/ © dolgachov via
African research dominated by mobile, social media

There is a demand for insight into African markets and much of the data collection is done via mobile, social media and CRM...

By Danette Breitenbach 6 Sep 2018

Deep dev and cloud tech agency Pii Digital goes national!
Deep dev and cloud tech agency Pii Digital goes national!

Pii Digital expands national operations from Pretoria East, Faerie Glen and Johannesburg's Sandton Business districts to Cape Town's Bohemian suburb of Observatory and the up-and-coming business hub in KZN's Umhlanga Ridge...

Issued by Pii Digital 6 Sep 2018

Customer service remains top of the list
Customer service remains top of the list

Customers choose brands that value them and understand their needs...

By Werner Theron 4 Sep 2018

5 ways CX is emotional rather than rational
5 ways CX is emotional rather than rational

Brendon Bairstow-Klopper suggests that it is more sensible to take a macro-level view by practising the peak-end rule. The peak-end rule says that customers remember their peak-experience with a brand, rather than specific interactions...

By Brendon Bairstow-Klopper 4 Sep 2018

Suffer a data breach and lose up to one third of your customers
Suffer a data breach and lose up to one third of your customers

Findings from a recent survey revealed that 28% of customers have elected to boycott companies that have been shown to mishandle personal data...

30 Aug 2018

Enhancing the in-store experience through personalisation
Enhancing the in-store experience through personalisation

For South African retailers, the ability to effectively utilise the data at their disposal using sophisticated technology will be fundamental to remaining competitive with personalised in-store customer experiences...

By Gareth Hawkey 27 Aug 2018

Unsilo.me is simplifying the way your business works
Unsilo.me is simplifying the way your business works

You know when you just want simplicity for your business, one solution to manage all your sales, ongoing work, schedule and employees. Well, Yreeka has built an integrated solution, to break down silos and enable efficiency...

Issued by Yreeka 27 Aug 2018

What's in a (cross)word?
What's in a (cross)word?

Newspaper readers don't like change. Especially if that change means the loss of their beloved crossword...

By Werner Theron 22 Aug 2018

The path to sustainable growth is customer acquisition (Part 2)
The path to sustainable growth is customer acquisition (Part 2)

This is a continuation of Tyron Sharnock's article on customer loyalty and how it has long been regarded as a critical component to building a brand with traditional models focusing on loyalty metrics such as customer retention and repurchase...

By Tyron Sharnock 21 Aug 2018

Are you ready to reach your future customer?
Are you ready to reach your future customer?

Is there any value in comforting your customers today with nostalgia from yesterday when their choices are naturally evolving at the rapid pace of a vastly shifting world around them?

By Gareth Grant 17 Aug 2018

Grid takes branding to new heights
Grid takes branding to new heights

As part of Absa's recent rebrand, I interviewed Grid Worldwide's chief experience officer Yatish Narsi to find out how they came up with the idea to conduct a drone show to showcase the vision for the brand, South Africa and the African continent as a whole...

By Jessica Tennant 15 Aug 2018

The path to sustainable growth is customer acquisition (Part 1)
The path to sustainable growth is customer acquisition (Part 1)

Customer loyalty has long been regarded as a critical component to building a brand with traditional models focusing on loyalty metrics such as customer retention and repurchase...

By Tyron Sharnock 14 Aug 2018

Technology: The challenge for marketers
Technology: The challenge for marketers

We will almost certainly wake up tomorrow with a new platform, feature, or app; this raises a few critical questions for advertisers and marketers: how will we keep up? Should we rush in to adopt? And how do we adapt to these new trends?...

By Andrew MacKenzie 3 Aug 2018

#CEMAfrica2018: Why customer loyalty is becoming a thing of the past and what to do about it
#CEMAfrica2018: Why customer loyalty is becoming a thing of the past and what to do about it

Ask Afrika MD Sarina de Beer explained at the final day of the seventh annual CEM Africa Summit why data is the current trending commodity of 2018 and what it'll take to really resonate with today's fickle social consumer. It was quite the eye-opener. Here's what you missed...

By Leigh Andrews 3 Aug 2018

#CEMAfrica2018: Learn from these examples of storytelling to create emotional relevance!
#CEMAfrica2018: Learn from these examples of storytelling to create emotional relevance!

Mike Joubert, founder of the Billybo group - not to be confused with Australian surf apparel brand Billabong - spoke on the first day of CEM Africa about the link between the core emotional connection created by great storytelling, which in turn builds relevance and authenticity to the emotional drivers in the customer journey...

By Leigh Andrews 2 Aug 2018

#CEMAfrica2018: Why we need to talk about emotion in the boardroom
#CEMAfrica2018: Why we need to talk about emotion in the boardroom

In the first keynote session of the Customer Experience Management (CEM) Africa Summit 2018, Diane Magers of the CXPA explained how to build and execute a CX strategy in an ROI-driven world. Here's what you missed...

By Leigh Andrews 1 Aug 2018

Diane Magers, CEO of the global Customer Experience Professionals’ Organisation (CXPA).
#CEMAfrica2018: Why CX is the only competitive advantage left

Diane Magers is a CCXP and CEO of the global Customer Experience Professionals' Organisation (CXPA), based in the US. This #WomensMonth, she lets us in on what to expect from the Customer Experience Management (CEM) Africa 2018 Summit, kicking off at the CTICC today...

By Leigh Andrews 1 Aug 2018

Maximising ROI without compromising on CX - top tips
Maximising ROI without compromising on CX - top tips

Business-wide strategies are complex - each department operates with structured KPIs that may include boosting profitability, customer feedback ratings, or a host of other criteria - the trick is to ensure that all these departments operate in concert with each other...

By Wynand Smit 31 Jul 2018

Julia Ahlfeldt, certified customer experience professional (CCXP).
#CEMAfrica2018: "Customer experience is the next competitive battlefield"

As #WomensMonth gets underway, I chat to CCXP Julia Ahlfeldt for a sneak peek on what to expect from the Customer Experience Management (CEM) Africa 2018 Summit, kicking off today...

By Leigh Andrews 31 Jul 2018

3 keys to unlock the heart of customer experience in travel
3 keys to unlock the heart of customer experience in travel

The brand-customer relationship is a complex one; in contemporary marketing, it's developed by data analytics, and to a large degree, relationship marketing tools such as loyalty programmes. The question is, how relevant are these programmes to the local consumer?

By Danny Bryer 30 Jul 2018

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